Director, Marketing Solutions

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October 26

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Risepoint

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Education • B2B

Risepoint is an education technology company that partners with regional public and private universities to design, launch, and grow workforce-focused online degree programs. It provides marketing, student support, faculty support, technology implementations, performance monitoring, and student ROI research to help institutions expand access, increase enrollments, and deliver high-return programs for working adults.

1001 - 5000 employees

Founded 2007

📚 Education

🤝 B2B

📋 Description

• Develop and execute a long-term student retention and success strategy aligned with Risepoint’s business objectives • Establish robust KPIs and measurement frameworks to evaluate initiative effectiveness and drive continuous improvement • Lead the design, scaling, and operationalization of effective and scalable SSC processes and workflows • Work with SSC leadership to develop and implement comprehensive quality assurance and performance management frameworks to ensure operational excellence • Identify, evaluate, and oversee the implementation of advanced technology solutions (AI-driven tools, omnichannel engagement platforms) to enhance student retention and success • Ensure effective integration of new technologies within existing operational frameworks • Partner with analytics, product marketing, call center, and IT teams to ensure alignment of retention initiatives with broader strategic goals • Influence key stakeholders, ensuring shared accountability and effective execution of retention strategies • Lead organizational change management associated with strategic retention initiatives • Establish and refine durable, repeatable processes to support ongoing success and scalability of retention strategies

🎯 Requirements

• Bachelor’s degree required; MBA or advanced degree preferred • Minimum of 10 years of relevant professional experience, including significant experience in customer experience, retention, and operational strategy • Proven track record of scaling operational models and implementing innovative technological solutions • Preferred: Experience in the higher education or edtech sector • Demonstrated excellence in building a strategic vision and translating into executed programs with significant, measurable outcomes • Exceptional conceptual problem-solving skills, adept at dissecting highly complex challenges to uncover root causes and develop impactful solutions • Advanced project management skills, able to expertly manage multiple priorities and high-stakes stakeholders simultaneously • Data-fluent; proven ability to structure complex analyses, interpret nuanced data, and define meaningful performance metrics • Customer-obsessed, with extensive experience designing and optimizing end-to-end student journeys • Outstanding communication and storytelling abilities, adept at influencing and aligning senior leadership and operational teams • Comfortable navigating high ambiguity, dynamic environments, and managing competing strategic priorities • Collaborative, humble, and outcomes-oriented

🏖️ Benefits

• 18 days PTO + Winter Shutdown • 12 designated holidays + 1 floating holiday • Medical – four options • Dental • Vision • Life & Disability (company paid) • Flexible Spending Account & Health Savings Account • Retirement plan with company match • Maternity / Paternity / Parental Leave (company paid) • Volunteer Time Off • Wellness program • Alternative medicine options • Pet discounts • Accident, Critical Illness and Hospital Indemnity • Personal and Professional Development: Continuous Professional and Leadership Development Programs • Tuition Reimbursement for employees and their dependents • Rewards & Recognition programs