Tag Manager

3 days ago

🌺 Hawaii – Remote

Although this job is listed in Hawaii, this company may be open to hiring remote in other states.

💵 $111.5k - $124.6k / year

⏰ Full Time

🟡 Mid-level

🟠 Senior

👔 Manager

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Rula

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Marketplace • B2C • Real Estate

Rula is a platform that connects individuals seeking home improvement services with skilled professionals in their area. By using Rula, customers can easily find, compare, and hire trusted professionals for various projects such as renovation, repairs, and maintenance. The platform aims to simplify the process of hiring contractors and ensures transparency and quality in the services provided.

201 - 500 employees

🏪 Marketplace

👥 B2C

🏠 Real Estate

📋 Description

• Own the end-to-end health, governance, and evolution of Rula’s tagging ecosystem—ensuring every user interaction is captured accurately, consistently, and securely across platforms. • Serve as the central authority on tag strategy, bridging engineering, product, marketing, and data & analytics to deliver trusted, standardized event data that powers real-time insights, personalized experiences, and operational excellence. • Partner with engineering to build modular, version-controlled tag libraries and enforce deployment standards. • Collaborate with product and marketing to instrument critical user journeys with precision and scalability. • Align with data and analytics to monitor tag health, validate data quality, and ensure 100% consistency between Segment and Amplitude. • Lead tag cleanup and standardization to eliminate redundancy, resolve discrepancies, and establish sustained data trust. • Evaluate and optimize Segment and Amplitude implementations, pioneer server-side tagging, and enable advanced analytics through clean, unified event streams. • Drive the transition from reactive tag management to a proactive, governed, and automated instrumentation framework that scales with Rula’s growth.

🎯 Requirements

• Proven experience owning Tag Manager containers at scale, including custom tag templates, variables, triggers, and data layer design. • Expertise in implementing and maintaining client-side and server-side tagging across web, mobile (iOS/Android), and backend systems. • Deep hands-on experience configuring and optimizing Segment (Personas, Protocols, Destinations) and Amplitude (event schemas, user properties, instrumentation SDKs). • Experience designing and enforcing enterprise-grade data layer contracts, including naming conventions, schema validation, and backward compatibility. • Expertise in implementing real-time tag monitoring using Segment Debugger, Amplitude Inspect, and custom dashboards (e.g., Looker, Datadog). • Experience implementing data security measures, including encryption, role-based access control (RBAC), and data masking, to protect sensitive data in operational reporting pipelines and Data Lakes (e.g., AWS S3, Delta Lake). • Strong ability to translate tracking requirements between product/marketing (business goals) and engineering (technical feasibility).

🏖️ Benefits

• 100% remote work environment: Working hours to support a healthy work-life balance, ensuring you can meet both professional and personal commitments (must be based in United States, currently not hiring in Hawaii) • Attractive pay and benefits: Full transparency of pay ranges regardless of where you live in the United States • Comprehensive health benefits: Medical, dental, vision, life, disability, and FSA/HSA • 401(k) plan access: Start saving for your future • Generous time-off policies: Including 2 company-wide shutdown weeks each year for self-care (for most employees) • Paid parental leave: Available for all parents, including birthing, non-birthing, adopting, and fostering • Employee Assistance Program (EAP): Support for your mental and physical health • New hire home office stipend: Set up your workspace for success • Quarterly department stipend: Fund team-building activities or in-person gatherings • Wellness events and lunch & learns: Explore a variety of engaging topics • Community and employee resource groups: Participate in groups that celebrate employee identity and lived experiences, fostering a sense of community and belonging for all