Senior Product Marketing Manager

🕒 5 days ago

🇺🇸 United States – Remote

💵 $150k - $230k / year

⏰ Full Time

🟠 Senior

🎁 Product Marketing

Apply Now
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Logo of Runpod

Runpod

51 - 200 employees

Founded 2022

🤖 Artificial Intelligence

☁️ SaaS

🤝 B2B

💰 $20M Seed on 2024-06

Artificial Intelligence • SaaS • B2B

Runpod is a cloud platform that provides on-demand GPU compute and managed infrastructure tailored for AI development and deployment. It offers GPU "Pods" across 31 global regions, serverless GPU endpoints for low-latency inference, multi-node GPU clusters for distributed training, and a hub for deploying open-source models and templates. Runpod emphasizes fast startup (sub-200ms cold starts), autoscaling from zero to thousands of workers, support for 30+ GPU SKUs, and tooling for the full AI lifecycle from experiment to production, targeting developers and enterprise AI teams.

📋 Description

• Apply and extend Runpod's core positioning, messaging hierarchy, and value propositions across all product lines and customer touchpoints. • Own product line PMM including positioning refreshes, feature launches and ongoing messaging aligned to the core framework. • Partner with brand and demand gen teams to ensure messaging consistency across all channels (web, docs, sales, community). • Own competitive intelligence: track the neocloud market landscape, synthesise insights and translate them into actionable battlecards, GTM strategies and content. • Run a structured win/loss program, identify patterns and feed findings back into product, competitive and sales enablement. • Lead GTM execution for product launches, driving cross-functional alignment across product, marketing and sales for coordinated, high-impact releases. • Own campaign brief execution: develop and maintain briefs across key GTM motions in partnership with demand gen and content. • Own the sales enablement cadence: maintain and refresh battlecards, objection handling, one-pagers and sales decks as the competitive landscape and product evolve. • Create long-form technical content that educates prospects and accelerates buying decisions – comparison guides, technical explainers, ROI frameworks, use case deep-dives, architecture guides and competitive analyses. • Contribute to the SEO/GEO and inbound content strategy in partnership with the content team, with a focus on competitive and product line topics. • Build and operate AI-assisted workflows for competitive monitoring, brief generation and content production that scale output. • Conduct customer research (interviews, surveys, win/loss analysis) to understand buyer motivations, decision criteria, pain points and objections. • Synthesise product usage data, customer feedback and market signals to inform messaging, content strategy and product prioritisation. • Serve as a voice of the customer in internal strategy discussions, ensuring GTM and content decisions are grounded in real customer needs and market dynamics.

🎯 Requirements

• 7+ years of product marketing experience in technical B2B or developer-focused companies. • Proven ability to create high-quality, long-form technical content that educates technical and business audiences, drives conversion, and influences pipeline. • Deep technical fluency: you can understand complex technical concepts (GPU infrastructure, AI/ML workflows, cloud economics, distributed systems, serverless architecture) and translate them into clear, accessible narratives. • Strong writing skills and storytelling ability: you're a confident writer who can produce polished, compelling content without heavy editing. You understand how to make technical topics engaging and relatable. • SEO and inbound marketing expertise: you understand keyword research, on-page optimization, content structure for search, and how to create content that ranks and converts. • Proven experience leveraging AI tools to scale content production, research, analysis, and workflows while maintaining quality and authentic voice. • Ability to operate in a lean model: you're resourceful, efficient, and comfortable wearing multiple hats to get things done without a large team. • Deep expertise in product-led growth and sales-assist motions, ideally with experience scaling a company from PLG into larger deals. • Proven track record of driving revenue impact through positioning, messaging, content, launches, and sales enablement in competitive, fast-moving markets. • Data-driven decision-making: you use metrics (engagement, conversion, pipeline influence, organic traffic, win rate, CAC:LTV) to inform strategy and measure content and GTM effectiveness. • Exceptional strategic thinking and execution: you can diagnose GTM gaps, develop clear strategies, and ship high-quality work quickly. • Cross-functional leadership: you've successfully influenced product, sales, and marketing teams without direct authority. • Bias toward action and speed: you thrive in ambiguous, fast-paced environments and prefer shipping over endless iteration. • Successful completion of a background check

🏖️ Benefits

• Meaningful equity in a fast-growing company- everyone on the team receives stock options — your impact drives our growth, and you share in the upside. • Generous medical, dental & vision plans • Flexible PTO- take the time you need to recharge • Most roles are remote work first with an inclusive, collaborative teams utilizing slack as the main form of internal communication • $1,200 Home Office & Equipment Stipend- We set you up for success from day one with gear and support to create your ideal workspace

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