Senior Manager, Product Marketing

3 days ago

🤠 Texas – Remote

Although this job is listed in Texas, this company may be open to hiring remote in other states.

💵 $137k - $195k / year

⏰ Full Time

🟠 Senior

🎁 Product Marketing

🦅 H1B Visa Sponsor

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Ryan

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Finance • Fintech • SaaS

Ryan is a leading global tax services and software provider dedicated to delivering end-to-end tax solutions. Specializing in tax recovery, consulting, compliance, technology, and legal services, Ryan assists clients in optimizing their tax performance, improving profitability, and increasing cash flow. The firm provides strategic tax advisory services without being bound by Sarbanes-Oxley restrictions, focusing on identifying and correcting tax errors, minimizing overpayments, and reducing risk. Ryan develops innovative tax technology solutions and serves as a strategic advocate for its clients, including major corporations such as Chrysler.

1001 - 5000 employees

Founded 1991

💸 Finance

💳 Fintech

☁️ SaaS

📋 Description

• Responsible for driving go-to-market success, domain strategy, and customer-centric storytelling across our product portfolio • Lead launch orchestration, build deep subject matter expertise within the product domains, and translate complex product capabilities into clear, differentiated narratives • Design and execute adoption, expansion, and PLG strategies • Own pricing and packaging initiatives, and monitor performance to drive the next-best action • Collaborate closely with Product, Sales, CS, and Marketing to grow new logos, accelerate expansion, and strengthen tax.com’s position in the market • Define narrative, ICPs, and segments for each owned domain • Drive sales enablement & customer evidence • Maintain toolkits that enable sales with positioning, messaging, decks, one-pagers, battlecards, etc. • Lead GTM & launch orchestration • Build dashboards, run experiments, and report results

🎯 Requirements

• Bachelor's degree in marketing, business, or related field • Strong ability to translate complex product capabilities into compelling, customer-centric messaging • 5+ years of product marketing, lifecycle marketing or customer marketing experience in B2B SaaS • Experience managing cross-functional collaboration, stakeholder alignment and partnering with Customer Success, Product and Sales • Initiative & Bias for Action: Eagerness to roll up your sleeves to get things done (even the unglamorous things) • Analytics: Use data to drive strategy, execution, and optimization • Customer Research: Experience in partnering with Sales, CS, and CX teams to deliver insights that can be distilled into action • Experience building from ground up and taking products from 0 to 1 • Experience drafting GTM plans and campaign briefs • Computer Skills: To perform this job successfully, an individual must have intermediate skills in Microsoft® Word, Excel, PowerPoint, Outlook, and Internet navigation and research. Proficiency with data analytics and insight tools is a plus.

🏖️ Benefits

• 14-Weeks of 100% Paid Leave for New Parents (Adoption Included) • Monthly Gym Membership Reimbursement OR Gym Equipment Reimbursement • Benefits Eligibility Effective Day One • 401K with Employer Match • Tuition Reimbursement After One Year of Service • Fertility Assistance Program • Four-Week Company-Paid Sabbatical Eligibility After Five Years of Service