Senior Growth Marketing Manager

November 11

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Samsara

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Enterprise • Transport • Security

Samsara is a technology company that provides a comprehensive operations platform aimed at improving the efficiency, safety, and sustainability of organizations. Their solutions include video-based safety, vehicle telematics, equipment monitoring, workforce applications, and site visibility. Samsara serves a wide range of industries, including transportation, logistics, construction, and government. The platform connects people, systems, and data, enabling organizations to make faster, data-informed decisions. Samsara's Connected Operations technology helps complex organizations operate more effectively by offering real-time GPS, proactive alerts, compliance training, and asset tracking.

1001 - 5000 employees

Founded 2015

🏢 Enterprise

🚗 Transport

🔐 Security

💰 Seed Round on 2014-08

📋 Description

• Develop and execute a data-driven customer acquisition and expansion strategy across Google Ads, Microsoft Ads (Bing), and other search platforms. • Experiment with new channels to uncover new growth frontiers. • Own end-to-end campaign strategy and execution—from ideation and audience targeting to ads trafficking, creative optimization and performance analysis. • Use A/B testing and experimentation to continuously improve ad creative, audience targeting, and bidding strategies. • Leverage performance data to inform keyword selection, ad copy, campaign structure, and bidding approaches that drive performance and efficiency. • Analyze and present campaign results, implementing recommendations to optimize performance and identify new growth opportunities. • Partner with the Sales, Marketing Ops, Demand Generation, Field Marketing, Customer Marketing, Brand Marketing, and the Regional Marketing Teams to create integrated campaigns to achieve our goals. • Champion, role model, and embed Samsara’s cultural principles as we scale globally and across new offices.

🎯 Requirements

• 4+ years hands-on experience with Paid Search; SEO, Paid Social or Programmatic Display experience is a plus. • Skilled in building campaigns and ads directly in platform-native tools (e.g.,Google Ads, Microsoft Ads, Google Search Ads 360). • Skilled in trafficking ads, implementing tags in Google Tag Manager and website. • Results-oriented and data-driven, leveraging both qualitative and quantitative insights to guide decisions and prioritize roadmaps. • Proven ability to build performance marketing channels from the ground up, with a strong focus on high-impact, high-return initiatives. • Strong interpersonal and communication skills, with the ability to collaborate effectively across technical and creative teams. • High level of ownership and accountability, with experience managing multiple stakeholders and projects simultaneously. • Bachelor's Degree. • Fluency in Spanish and experience working with international markets and global campaigns is a plus.

🏖️ Benefits

• Competitive total compensation package • Employee-led remote and flexible working • Health benefits • Professional development opportunities