Senior Product Marketing Manager – Frontline Experience, Recognition

November 5

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Samsara

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Enterprise • Transport • Security

Samsara is a technology company that provides a comprehensive operations platform aimed at improving the efficiency, safety, and sustainability of organizations. Their solutions include video-based safety, vehicle telematics, equipment monitoring, workforce applications, and site visibility. Samsara serves a wide range of industries, including transportation, logistics, construction, and government. The platform connects people, systems, and data, enabling organizations to make faster, data-informed decisions. Samsara's Connected Operations technology helps complex organizations operate more effectively by offering real-time GPS, proactive alerts, compliance training, and asset tracking.

1001 - 5000 employees

Founded 2015

🏢 Enterprise

🚗 Transport

🔐 Security

💰 Seed Round on 2014-08

📋 Description

• Drive Go-to-Market Strategy: Develop and execute end-to-end product launch plans for the end user experience. • Fuel Product Adoption and Loyalty: Design and run programs focused on driving the adoption and continuous engagement of recently launched products within our customer base. • Empower Our Sales Team: Create and deliver high-impact sales enablement materials, including training, battlecards, competitor insights, and core messaging to help our sales team win. • Create & Shape Content: Collaborate with marketing, comms, and video teams to create and vet compelling, customer-facing content that communicates our product value. • Be the Voice of the Customer: Engage regularly with customers through beta programs, feedback sessions, and events to build advocacy and gather insights. • Influence the Roadmap: Partner closely with Product Management to provide feedback from the field and influence the future direction of our safety products. • Measure What Matters: Analyze performance dashboards to measure product adoption, campaign effectiveness, and key business metrics, reporting on progress to leadership. • Champion, role model, and embed Samsara’s cultural principles (Focus on Customer Success, Build for the Long Term, Adopt a Growth Mindset, Be Inclusive, Win as a Team) as we scale globally and across new offices.

🎯 Requirements

• 5+ years in Product Marketing with a focus on B2B SaaS, Logistics, or Management Consulting experience. • Demonstrate experience in working with or marketing to end users in a technology or logistics company (e.g. working in driver engagement at a rideshare company or pilots at an airline) • Demonstrate a deep understanding of distinct profiles and messaging as a function of the customer journey. • Practice a mission-critical, commercial mindset with deep empathy for B2B sales channels and experience helping them win deals. • Act as a proactive, resilient self-starter who thrives in ambiguity and takes full ownership to drive complex problems to a solution. • Have executive presence and polished communication skills, with the credibility to "command a room" and present to senior leadership. • Excel at customer-centric storytelling, translating technical features into clear value, and eagerly engaging directly with customers. • Strong strategic and analytical skills, with the ability to synthesize complex data into clear, actionable insights. • Excellent project management and leadership skills, with a proven ability to influence and drive alignment across cross-functional teams. • Bachelor’s degree required, MBA preferred.

🏖️ Benefits

• Competitive total compensation package • Health benefits • Employee-led remote and flexible working