SEO Strategist – French-speaking

🕒 February 26

🇨🇦 Canada – Remote

💵 $60 - $90 / hour

⏰ Full Time

🟡 Mid-level

🟠 Senior

📈 SEO Marketing

🗣️🇫🇷 French Required

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Logo of SmartBug Media

SmartBug Media

51 - 200 employees

Founded 2013

🤝 B2B

☁️ SaaS

B2B • SaaS • Marketing

SmartBug Media is a full-service digital marketing agency specializing in leveraging the HubSpot platform to help businesses grow. They offer a range of services including HubSpot onboarding, marketing, sales, service, content, commerce, and operations hubs. SmartBug Media assists clients across various industries like healthcare, education, manufacturing, and SaaS with demand generation, revenue operations, paid media, web services, sales enablement, and customer success strategies. They focus on increasing marketing and sales effectiveness through proven strategies, automation, and hands-on training. Their accolades as a highly decorated HubSpot digital agency underscore their commitment to creating scalable solutions for predictable, resilient growth.

📋 Description

• Build SEO services and best practices, including keyword research, website SEO audits, implementing Schema, link building, SEO analytics, and implementation of all on-page and off-page SEO activities • Conduct SEO audits of client website performance • Map content strategies to the buyer journey, identifying gaps and prioritizing high-impact topics for organic acquisition • Develop detailed SEO content briefs, including semantic clusters, recommended structure (Hn), internal linking, and on-page optimizations • Build analytics reports on keyword and site rankings, domain performance, backlinks, on-page performance, and organic traffic trends • Diagnose and resolve organic traffic and SEO issues • Set up proper performance tracking on client domains and implement Google Search Console and Google Analytics • Inform client services and web teams of algorithm updates and SEO news • Advise on best practices for domains, subdomains, and site architecture • Provide expertise as needed for complex SEO problems and opportunities • Other responsibilities as assigned.

🎯 Requirements

• B.A. or B.S. degree required • Proficiency in French and English • 5–8 years of progressive SEO experience with a digital marketing agency or in-house team • Proven track record and hands-on experience developing and implementing SEO strategies for multi-domain and multinational websites • Comprehensive knowledge of organic search and search engine ranking algorithms, including both on-page and off-page SEO activities • Expert experience with SEO platforms and tools such as Google Analytics, Google Tag Manager, Search Console, SEMrush, Moz, Screaming Frog, and Schema.org • Familiarity with web development best practices and processes (coding ability is not required) • Advanced reporting skills and proficiency with Excel/Google Sheets, including pivot tables and advanced functions • Experience with HubSpot or other marketing automation platforms preferred but not required • Proven ability to find, analyze, and incorporate market and customer data into SEO strategies • Experience presenting to clients or executive-level stakeholders preferred • Excellent writing skills and strong understanding of best practices for SEO-friendly content • Proficiency with Google Workspace (Google Suite) • Experience working remotely in similar roles strongly preferred.

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