Senior Product Marketing Manager

5 hours ago

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Smith.ai

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B2B • SaaS • AI

Smith. ai is a company that specializes in providing virtual receptionist and AI-driven customer engagement services. Their offerings include human-first answering services, AI-driven voice assistants, outreach campaigns for sales and support, and AI-powered web chat solutions. Smith. ai integrates with various systems to offer seamless customer interaction solutions across industries such as law firms, medical and wellness services, and marketing agencies. Their services are designed to increase lead conversion rates and enhance customer experiences by combining the efficiency of AI with the warmth of human interaction. Smith. ai is trusted by over 3,000 businesses to manage customer interactions and support business growth.

51 - 200 employees

Founded 2015

🤝 B2B

☁️ SaaS

💰 $7M Seed Round on 2019-06

📋 Description

• Contribute to and shape the company’s overarching narrative strategy; translate it into clear, compelling, differentiated messaging across the website and all customer touchpoints. • Lead and execute product launch strategies, partnering closely with Product, Marketing, Customer Success, and Sales to ensure clear positioning, adoption, and prospect + customer understanding. • Build, own, and optimize end-to-end lifecycle programs for prospects and customers across email, in-app, and other channels—from onboarding to activation to retention. • Continuously listen to Gong calls and get close with sales to understand customer objections, successful talk tracks, and competitive dynamics—turning insights into content and messaging improvements. • Create high-impact written content including landing pages, case studies, email copy, in-app messaging, and internal communications.

🎯 Requirements

• 3+ years experience in product marketing at early- or growth-stage startups. • Proven experience building successful lifecycle programs from onboarding to retention. • B2B sales enablement experience, including trainings, assets, positioning, and tools. • Track record of executing product launches and rolling out new features or capabilities to market. • Familiarity with modern lifecycle and messaging tools (HubSpot, Iterable, Customer.io, Appcues, Pendo, or similar).

🏖️ Benefits

• Competitive compensation ($125k–$150K depending on experience), plus equity. • Robust benefits package including medical, dental, vision, 401(k), life insurance, FSA, and unlimited FTO. • Work with passionate, kind, and driven teammates across the globe. • A mission that matters: Helping small businesses succeed in an AI-powered world.