Lead Media Buyer

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🕒 April 30

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Social Commerce Club

WebsiteLinkedInAll Job Openings

11 - 50 employees

🛍️ eCommerce

🤝 B2B

📱 Media

eCommerce • B2B • Media

Social Commerce Club is a performance-driven social commerce agency that helps DTC and retail brands scale sales through TikTok Shop and omni-channel creator programs. They provide TikTok Shop setup and management, creator recruitment and full creator management, content creation (video and static ads), ads and growth management, and unified commerce strategies to drive GMV and cross-platform halo effects. The company operates a curated high-GMV creator community and emphasizes conversion optimization, iterative testing, and always-on creator distribution to deliver measurable e-commerce results.

📋 Description

• Own end-to-end paid media strategy across TikTok and other paid social channels (Meta, etc.) • Lead campaign planning, structure, and execution across multiple DTC client accounts • Set performance targets (CPA, ROAS, MER) and ensure consistent achievement or improvement • Scale accounts aggressively while maintaining efficiency and profitability • Analyze TikTok Shop performance, attribution, and full-funnel metrics to inform strategy • Lead testing frameworks across creatives, audiences, offers, and landing pages • Partner closely with creative strategists to guide high-performing ad concepts and iteration cycles • Identify growth opportunities and proactively present strategic recommendations to clients • Build and refine internal playbooks, processes, and best practices for media buying • Troubleshoot performance issues quickly and implement solutions at scale • Mentor and support junior media buyers, providing feedback and guidance on campaign management • Review account performance and ensure high standards across all managed accounts • Help train new hires on platform best practices, tools, and internal processes • Contribute to building a high-performance, data-driven media buying team

🎯 Requirements

• 4–6+ years of experience in paid media buying, with strong TikTok expertise • Proven track record scaling DTC brands with significant monthly ad spend • Deep understanding of TikTok Ads Manager, TikTok Shop, and performance metrics • Strong grasp of attribution (platform vs. blended ROAS, MER, incrementality) • Experience leading strategy across multiple accounts or brands • Highly analytical with the ability to translate data into actionable insights • Strong communication skills with experience presenting to clients or stakeholders • Comfortable operating in a fast-paced, test-heavy environment

🏖️ Benefits

• Flexible work arrangements • Professional development opportunities