StraighterLine
Education
StraighterLine is an online education platform that offers affordable, self-paced college courses. It enables students to earn college credits that are transferable to many colleges and universities. The service is designed for various audiences, including high school students preparing for college, adults returning to finish their degrees, and learners seeking to manage the costs and pace of their education. StraighterLine boasts partnerships with numerous higher education institutions and provides resources to aid students in building careers and planning their academic paths.
51 - 200 employees
Founded 2009
📚 Education
💰 Private Equity Round on 2020-05
Lifecycle Marketing Strategist
November 6
StraighterLine
Education
StraighterLine is an online education platform that offers affordable, self-paced college courses. It enables students to earn college credits that are transferable to many colleges and universities. The service is designed for various audiences, including high school students preparing for college, adults returning to finish their degrees, and learners seeking to manage the costs and pace of their education. StraighterLine boasts partnerships with numerous higher education institutions and provides resources to aid students in building careers and planning their academic paths.
51 - 200 employees
Founded 2009
📚 Education
💰 Private Equity Round on 2020-05
📋 Description
• You’ll help shape how we nurture prospective and current students, from their first interaction with StraighterLine to course completion and beyond. • You’ll design and execute campaigns that guide leads through the enrollment journey and keep students engaged after they join.
🎯 Requirements
• 2–4 years of experience in lifecycle, email, or CRM marketing (preferably in an EdTech, subscription, or consumer brand). • Hands-on experience with **HubSpot** and **marketing automation tools**. • Analytical mindset with comfort building reports and tracking key metrics. • Strong understanding of audience segmentation and personalization. • Familiarity with **A/B testing** and data-driven optimization. • Excellent attention to detail and organizational skills. • Strong communicator and collaborator who thrives in a mission-driven team. • Copywriting skills are a plus.
🏖️ Benefits
• Generous time off policies, 13 public holidays. • Medical, Dental, and Vision Insurance Coverage (*one option full funded by StraighterLine) • 401K Safe Harbor: StraighterLine contributes 3% of your total salary whether you contribute or not • Six weeks paid parental leave • Free StraighterLine courses for you and your family members
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