SEO & Generative Search Manager

Job not on LinkedIn

August 3

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Logo of Study.com

Study.com

Education • eCommerce

Study. com is an online learning platform offering educational resources, such as video lessons and study guides, for a wide range of subjects including math, science, business, and humanities. It provides services for various educational levels from K-12 to adult education, and offers transferable college credit, standardized test prep, and professional development courses. Study. com is designed to help teachers, students, and working professionals access learning materials anytime and enable tailored tutoring sessions. It is trusted by numerous schools globally and aims to make education more accessible through its comprehensive online resources.

51 - 200 employees

Founded 2009

📚 Education

🛍️ eCommerce

📋 Description

•Lead SEO and AIO experiments with measurable goals, analyze results, and delivery performance reports to leadership with actionable insights •Own the creation of dashboards to monitor SEO KPIs including rankings, CTR, impressions, and Core Web Vitals •Manage key technical SEO assets, including XML sitemaps, robots.txt, canonical tags, and structured data •Conduct advanced technical SEO audits and implement improvements in crawlability, indexation, structured data, and performance •Optimize structured content (e.g. metadata schemas, llms.txt, semantic markup) to influence LLM citation likelihood •Drive Study.com's AIO strategy by researching inclusion factors in AI Overviews and testing structured content formats •Implement and optimize schema types (e.g., FAQ, Q&A, HowTo) for Answer Engine Optimization, featured snippets, and LLM discoverability •Explore and deploy AI-powered SEO tools for automating metadata generation, content gap detection, and keyword clustering •Own and evolve the SEO roadmap based on data trends, algorithm changes, and business priorities

🎯 Requirements

•5-8 years of experience in SEO with demonstrated success across audits, implementation, and performance analysis •Deep knowledge of tools like Google Search Console, Ahrefs, Screaming Frog, SEMrush, and schema testing utilities •Experience implementing schema for snippets and AI visibility (e.g., FAQ, Q&A, HowTo) •Ability to communicate complex SEO concepts to cross-functional teams (e.g., Engineering, Product, and Content) •Hands-on experience in generative search platforms and LLM behavior •Strong grasp of structured data, canonicalization, Core Web Vitals, and scalable QA workflows •Proficiency with Tableau or similar data platforms preferred

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