Product Marketing Manager

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🕒 April 24

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Supabase

WebsiteLinkedInAll Job Openings

51 - 200 employees

Founded 2020

☁️ SaaS

🔌 API

🤖 Artificial Intelligence

💰 $80M Series B on 2022-05

SaaS • API • Artificial Intelligence

Supabase is an open source alternative to Firebase, providing a range of backend tools designed to help developers start and scale their applications effectively. It offers features such as a full Postgres database, authentication with Row Level Security, instant APIs, Edge Functions for custom code, real-time data synchronization, and storage for large files. Developers can integrate machine learning models, utilize RESTful APIs, and take advantage of platform-integrated best of breed products. Supabase is designed to be highly portable, extendable, and user-friendly, making it a powerful choice for startups and enterprises looking to innovate quickly and efficiently.

📋 Description

• Own enterprise positioning and messaging; develop the narrative for how Supabase wins against incumbent databases, BaaS platforms, and cloud-native alternatives in enterprise evaluations • Build and maintain competitive intelligence programs; battle cards, win/loss analysis, feature comparisons, and objection-handling guides that arm the sales team with what they need to close • Create sales enablement assets; pitch decks, one-pagers, ROI frameworks, technical briefs, security/compliance collateral, and deal-specific content that accelerates enterprise sales cycles • Develop enterprise GTM playbooks that account for multi stakeholder buying processes, procurement cycles, and the developer to executive influence chain • Write code utilities to track competitive landscape changes, analyze win/loss data, automate deal intelligence, and monitor enterprise market trends • Use AI tools and LLMs to automate competitive research, synthesize analyst reports, generate enablement materials, and build early-warning systems for market shifts • Partner with Sales and Solutions Engineering to understand enterprise objections, feature gaps, and buying patterns. Then feed those insights back into product and positioning • Conduct market research and customer interviews that surface actionable insights on enterprise buyer needs, competitive positioning, and expansion opportunities • Own enterprise-focused content; case studies, customer stories, technical whitepapers, and migration guides that build credibility with enterprise buyers and evaluators • Define and track key enterprise marketing metric; pipeline influence, win rates by segment, competitive displacement rates, and content engagement across the buyer journey • Coordinate with Product to influence enterprise roadmap priorities based on competitive gaps, customer feedback, and market demands • Support pricing and packaging decisions with market data, competitive benchmarking, and willingness to pay analysis

🎯 Requirements

• 5+ years of experience in Product Marketing with a focus on enterprise or B2B SaaS • Proven track record in sales enablement, competitive intelligence, or enterprise GTM at a high growth startup or developer tools company • Hands on experience building competitive programs, sales collateral, and enterprise positioning from the ground up • A current or former developer who codes for work, fun, and/or enjoyment. • Advanced LLM usage: You use Claude, ChatGPT, or similar tools for tasks beyond content writing; competitive analysis, deal intelligence, research automation, workflow optimization • Code utility creation: You write Python, JavaScript, or similar scripts for competitive monitoring, data analysis, win/loss tracking, or enablement automation • Research automation: You use AI tools to conduct comprehensive market research, analyze competitor strategies, and synthesize enterprise buyer signals • Workflow optimization: You've built AI-enhanced processes that scale marketing operations • Strong writer who can translate complex technical capabilities into business value for both developers and enterprise buyers • Technical enough to understand database architectures, developer workflows, and infrastructure trade-offs; not just at surface level • Experience with enterprise sales cycles, multi-stakeholder buying processes, and the developer to CTO influence chain • Proven ability to build strong working relationships with Sales, Solutions Engineering, and Product teams • Organized and detail oriented with experience making complex processes repeatable • Experience with developer infrastructure, open source, databases, or PLG-to-enterprise motion preferred • 100% comfortable in a remote environment: self-directed and highly communicative.

🏖️ Benefits

• Fully Remote • ESOP • Tech Allowance • Health Benefits • Annual Off-Sites • Flexible Work • Professional Development