Senior Product Marketing Manager

October 14

🏄 California – Remote

Although this job is listed in California, this company may be open to hiring remote in other states.

💵 $125k - $185k / year

⏰ Full Time

🟠 Senior

🎁 Product Marketing

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Swiftly, Inc.

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Transport • Software

Swiftly, Inc. is a company that specializes in enhancing public transit through a comprehensive data platform. Their services focus on improving real-time passenger information, operational efficiency, and predictive insights for transit agencies. With a digital platform that supports transit management, Swiftly provides tools to optimize scheduling, planning, and customer service in public transport. The company aims to streamline the flow of information and enhance the decision-making process for transit operators to boost the overall passenger experience.

51 - 200 employees

🚗 Transport

💰 Private Equity Round on 2020-12

📋 Description

• Lead go-to-market planning and execution for new product and partner launches — collaborating with Product, Sales, and Marketing to bring innovations to market and drive outcomes such as sales pipeline growth, increased win rates, and higher product adoption rates. • Create scalable, audience-specific enablement content, product collateral, and customer-facing assets that drive product adoption and sales success. • Craft and manage customer communications (emails, release notes, in-product updates) that showcase new features and boost engagement. • Develop clear, compelling, and customer-centric messaging that highlights the unique value of our products, ensuring resonance with target audiences and alignment with key business objectives. • Deeply understand the market and competitive landscape, create battlecards, surface win/loss insights, and report on competitor strengths, weaknesses, and opportunities

🎯 Requirements

• 7+ years of experience in product marketing or go-to-market roles in B2B SaaS • Proven track record of owning and launching products, crafting compelling positioning, and building successful go-to-market strategies. • Strong storytelling and writing skills, with the ability to translate complex product capabilities into crisp, clear messaging. • Proven experience as a driver as well as a collaborator/influencer across strategic and tactical initiatives: able to think big but also to drive business outcomes • Highly cross-functional and collaborative; thrives in an energetic, iterative environment. • Analytical mindset; you seek out qualitative and quantitative inputs to guide your decisions. • Problem solver mentality - self-motivated, execution-oriented, resourceful, able to think differently to unlock paths to progress • Proactively find ways to get things done, even with incomplete information or evolving constraints. • Passion for public transit and mission-driven work.

🏖️ Benefits

• Competitive salary • Equity compensation for every employee • Medical, Dental and Vision • Retirement with Employer Match • Flexible Spending Account (FSA) • Home office setup reimbursement • Monthly cell/internet reimbursement • Monthly "Be Well" stipend • Flexible PTO with a recommended minimum • Flexible work environment • 16 paid holidays, including holidays in months without US national holidays • 8 fully paid weeks of leave for child birth/adoption