TaskUs
B2B • SaaS • Finance
TaskUs is a business process outsourcing company that provides digital transformation and technology services to various industries. They offer services including digital customer experience, trust and safety, learning as a service, sales outsourcing, and consulting. TaskUs also specializes in compliance and managing financial crimes, as well as offering AI and data services through their GenAI platform. The company is globally recognized for its high-performance teams, cutting-edge technology, and comprehensive solutions that support industries like entertainment and gaming, financial services, healthcare, social media, retail, and eCommerce.
10,000+ employees
Founded 2008
🤝 B2B
☁️ SaaS
💸 Finance
💰 Private Equity Round on 2018-08
Marketing Automation Specialist, Pardot
November 12
TaskUs
B2B • SaaS • Finance
TaskUs is a business process outsourcing company that provides digital transformation and technology services to various industries. They offer services including digital customer experience, trust and safety, learning as a service, sales outsourcing, and consulting. TaskUs also specializes in compliance and managing financial crimes, as well as offering AI and data services through their GenAI platform. The company is globally recognized for its high-performance teams, cutting-edge technology, and comprehensive solutions that support industries like entertainment and gaming, financial services, healthcare, social media, retail, and eCommerce.
10,000+ employees
Founded 2008
🤝 B2B
☁️ SaaS
💸 Finance
💰 Private Equity Round on 2018-08
📋 Description
• Serve as the primary administrator and subject matter expert for our marketing automation platform, Pardot/ MCAE • Support other marketing tools, ensuring all systems are integrated with Pardot and operating efficiently to meet marketing goals • Oversee the technical configuration of Pardot, including connectors with Salesforce and Google • Troubleshoot and resolve technical issues related to the marketing platform, integrations, and email deliverability • Design, build, and execute end-to-end marketing automation campaigns • Collaborate with marketing stakeholders to translate business requirements into technical solutions within the platform • Implement A/B testing and other optimization strategies to continuously improve campaign performance
🎯 Requirements
• Proven experience as a Marketing Automation Manager or a similar role • Deep, hands-on expertise with a marketing automation platform, preferably Pardot • Strong understanding of marketing technology, email marketing best practices, and lead management processes • Experience with Salesforce CRM and its integration with a marketing automation platform • Proficiency in data analysis and reporting, with the ability to translate complex data into clear insights • Excellent project management, communication, and collaboration skills • Salesforce Certification or Trailblazer badges required
🏖️ Benefits
• Competitive industry salaries • Comprehensive benefits packages • Internal mobility and professional growth
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