Social Media Manager – Commerce

3 days ago

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TheSoul Group

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TheSoul Group is a company for which no descriptive text was provided. I don't have information about its activities, products, services, customers, or market. Please provide the company's description or key details and I'll generate a concise company summary and select up to three relevant industries.

1001 - 5000 employees

📋 Description

• Manage and optimize Meta Shops, TikTok Shop, and YouTube Shopping. • Maintain catalogs, product feeds, product tagging, and integrations. • Ensure accurate product tagging in Static posts, Stories, Reels, TikToks, and Shorts. • Improve storefront presentation, product listings, and sales conversion pathways. • Plan, produce, and publish static content across Meta, TikTok, and YouTube. • Publish short-form videos across Meta, TikTok, and YouTube. • Own the content calendar and ensure consistent brand identity. • Write captions, apply product tags, integrate UGC, and work with trends. • Manage community interactions and basic moderation. • Source and evaluate creators for UGC, paid collaborations, and partnership content. • Handle outreach, negotiation, briefing, content deliverables, and deadlines. • Track influencer performance and sales attribution. • Launch, manage, and optimize paid ads on Meta, TikTok, and YouTube. • Work toward performance KPIs: ROAS, CPA, CTR, conversions, sales. • Provide insights for creative improvements based on data. • Deliver weekly and monthly performance reports across all platforms and initiatives. • Analyze growth, engagement, reach, conversions, CTR, sales, and ROAS. • Prepare insights and strategic recommendations for the brand.

🎯 Requirements

• Proven experience in social commerce for consumer brands. • Hands-on experience managing Meta Shops, TikTok Shop, and YouTube Shop. • Experience managing brand channels across Meta, TikTok, and YouTube. • Ability to re-edit short-form video and produce static content from scratch. • Proficiency with paid ads across four target platforms. • Experience working with influencers and UGC creators. • Strong analytical mindset and structured reporting skills. • Commercial thinking focused on sales, conversions, and performance impact. • Excellent communication and cross-functional collaboration skills.

🏖️ Benefits

• Competitive salary package with a performance-based bonus tied to KPIs. • Opportunity to lead a major social commerce initiative for a global U.S. brand. • Close collaboration with Creative, Video, Design, and Brand Partnerships teams. • Fast-paced, innovative environment with direct impact on performance results. • Growth opportunities within TheSoul Group’s expanding social commerce ecosystem.