Growth Product Manager, Loyalty

October 29

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Trafilea Tech E-commerce Group

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eCommerce • Artificial Intelligence • Marketing

Trafilea Tech E-commerce Group is a next-generation consumer-tech platform and e-commerce group of brands. The company is powered by proprietary technology, world-class marketing, and operational excellence. Trafilea's ecosystem integrates data, technology, and systems to enhance all its brands, focusing on creating a frictionless, high-performing shopping experience. The group manages a real-time ad management technology and an AI-powered advertisement platform, enabling high-efficiency budget allocations and optimization across their operations. Trafilea has a significant impact with over 10 million customers and 30 million online users, making it a data-driven and tech-enabled powerhouse in the e-commerce industry.

201 - 500 employees

🛍️ eCommerce

🤖 Artificial Intelligence

📋 Description

• Lead and innovate the Loyalty Department at Trafilea, driving substantial growth in subscription models • Develop strategies that enhance customer retention and maximize subscription revenue • Collaborate with cross-functional teams to create compelling subscription offerings • Employ advanced analytics to reduce churn and achieve a 20% subscription share • Foster a dynamic team environment that thrives on innovation • Define strategic roadmaps that integrate marketing, product, and customer experience • Drive cross-functional collaboration with marketing, finance, product, and customer service • Develop and refine subscription products ensuring usability, customer value, and competitive differentiation • Own KPIs and analytics, implementing robust metrics • Champion exceptional customer experiences that build loyalty and retention • Streamline processes ensuring scalable, efficient, and tech-enabled subscription management • Build and grow a high-performance team with clear career paths and growth opportunities • Manage OKRs, budgets, and timelines while fostering a culture of innovation.

🎯 Requirements

• Proven expertise in loyalty and subscription management with 4+ years in Product roles (ideally in e-commerce) • Customer retention strategist with experience designing and executing initiatives that reduce churn, increase engagement, and maximize customer lifetime value • Data-driven decision maker, highly skilled in analytics and interpretation, translating customer insights into actionable strategies and measurable results • Strong background in CRO, including A/B testing, user segmentation, and targeted campaigns to improve conversion and engagement metrics • Agile leader with experience guiding cross-functional teams, managing complex projects, and ensuring responsiveness in dynamic environments • Proficient in tools and technologies relevant to subscriptions and loyalty programs (CRM, marketing automation, customer data platforms) • Inspirational leader and team builder, fostering collaboration, mentoring talent, and driving continuous improvement across teams.

🏖️ Benefits

• 100% Remote • USD competitive salary • Paid time off