VP of Marketing

Job not on LinkedIn

September 23

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Logo of Tripledot Studios

Tripledot Studios

Tripledot is a new and fast-growing games studio based in London and Minsk. Forged by seasoned industry veterans from King, Facebook and Product Madness, their goal is to create the highest quality casual games for everyone to enjoy. With the belief that amazing games are created by amazing teams, Tripledot brings the best-of-the-best together in an awesome environment to create the “Apollo Programme” of mobile games.

51 - 200 employees

đź’° $50M Private Equity Round on 2022-12

đź“‹ Description

• Lead the games portfolio of Zephyr Mobile and own growth initiatives across multiple hit titles. • Shape UA strategy including product innovation, adtech, monetisation, measurement, and creatives for IAA, IAP and hybrid games. • Own and optimise multi-million-dollar marketing budgets and forecast allocations to maximise growth efficiency and profitability. • Lead and mentor a team of UA specialists focused on user acquisition and retention. • Use data to generate actionable insights and inform experimentation across UA, monetisation and product. • Monitor market intelligence, trends and competitors; adopt innovative mechanics and tools rapidly. • Guide development of analytics, BI and adtech infrastructure to ensure end-to-end data visibility. • Manage internal creative team to innovate ad content and drive creative excellence. • Lead cross-functional projects and build partnerships with ad networks, stores, platforms and external partners.

🎯 Requirements

• Extensive expertise: 7+ years of experience in performance marketing, growth, or product marketing roles. • Proven leadership: Strong track record leading and mentoring high-performing teams. • Cross-functional success: Experience in driving initiatives in collaboration with Product, UA, Creative, and Analytics. • Business impact: Proven ability to drive measurable outcomes through bold growth experiments. • Strategic thinking: Experience developing and executing successful growth strategies in mobile gaming or related industries. • An analytical mindset with strong decision-making and critical thinking abilities. • Strong understanding of LTV modelling, mobile attribution, and performance data. • A comfort level operating with autonomy and influencing senior stakeholders.

🏖️ Benefits

• Time Off: Statutory Time Off policy for location in addition to bank holidays to relax and refresh throughout the year. • Health & Wellness: Based on country requirements. Private Healthcare or Healthcare stipend subject to eligibility. • Continuous Professional Development: Propel your career with continuous opportunities for professional development.

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