User Acquisition Manager
November 3
📋 Description
• Launch, optimize, and scale performance campaigns across DSP networks for the company’s mobile products • Manage large ad budgets with a focus on efficiency and growth • Build, analyze, and automate DSP traffic buying through APIs or internal tools • Design and implement a structured testing framework: creatives, GEOs, segments, targeting, bidding strategies • Collaborate closely with creative, product, and analytics teams to maximize impact • Monitor and analyze key metrics such as CTR, IPM, CPA, CPI, ROMI LT0/LT7, and retention • Prepare detailed performance reports with test outcomes, traffic analysis, and scaling insights • Communicate with DSP account managers, resolving technical and billing issues when needed • Initiate and validate new hypotheses to improve CPA and increase LTV • Research new DSP partners and explore additional traffic sources
🎯 Requirements
• 2+ years of hands-on experience in user acquisition within DSP / programmatic buying • Practical experience with AppLovin, Moloco, Liftoff, Unity Ads, Mintegral, Smadex, or similar platforms • Deep understanding of bid optimization, eCPM, pacing, bid shading, and frequency caps • Strong knowledge of MMPs (AppsFlyer, Adjust) • Understanding of SKAdNetwork, iOS privacy, and post-IDFA attribution principles • Experience with Tableau or similar BI tools • Proven ability to analyze creative and funnel performance through metrics such as CTR, IPM, retention, and LTV • Experience building automation systems for bidding or creative testing • English level: Upper-Intermediate+ (comfortable communication with partners and in written correspondence)
🏖️ Benefits
• 20 paid vacation days, 15 sick days, and 6 additional days off for family events • Up to 10 additional days off for public holidays • 100% medical insurance coverage • Sports and equipment reimbursement • Team building events, corporate gifts, and stylish merch • Financial and legal support • Position retention and support for those who join the Armed Forces of Ukraine • Participation in social initiatives supporting Ukraine • Work from our Kyiv hub or remotely with a flexible schedule • Workspace rental reimbursement in other cities and abroad • Modern equipment or depreciation of your own tools • Collaborate with a highly-skilled team of Middle & Senior professionals, sharing practical cases and expertise in the social networking niche • 70% of our heads and leads have grown into their roles here – so can you! • Performance-oriented reviews and Individual Development Plans (IDPs) • Reimbursement for professional courses and English classes • Corporate library, book club, and knowledge-sharing events
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