Marketing Operations – Manager/Senior Manager

October 7

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Veeva Systems

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SaaS • Healthcare Insurance • Pharmaceuticals

Veeva Systems is a cloud-computing company focused on the global life sciences industry. It provides software, data, and consulting services to streamline research and development, quality management, regulatory operations, and commercial processes. Veeva's solutions encompass clinical trials, regulatory submissions, drug safety management, and commercial execution to support life sciences enterprises in their mission to improve and extend life.

1001 - 5000 employees

☁️ SaaS

⚕️ Healthcare Insurance

💊 Pharmaceuticals

📋 Description

• Will be responsible for analyzing and interpreting campaign trends to provide early insights into evolving best practices. Will research and proactively communicate new marketing automation trends to optimize channel outreach, program conversions, and overall target database engagement • Will manage global campaign consulting services to guide our field marketers on how to build best practice campaign journeys, enhanced nurture programs, and persona-focused segmentation • Will be responsible for establishing and maintaining strategic partnerships with key global marketing and sales stakeholders. Will proactively provide strategic recommendations for campaign performance enhancement and implementing solutions to reach quarterly marketing and sales performance objectives • Will manage the development of recurring training and ongoing support of Marketo marketing automation topics such as persona-based data segmentation, Marketo engagement studio best practices, and email testing • Will own the delivery of campaign performance metrics and provide proactive recommendations for maximizing funnel conversion, campaign influence, and spend optimization. Will be the primary lead for our Veeva Summit event reporting, fully capable of providing weekly and post-event analytics

🎯 Requirements

• 5+ years of experience in a fast-growth B2B enterprise software (SaaS) company supporting ABM campaign deployment and optimization with a strong understanding of key marketing concepts • Marketo and Sigma (or equivalent) proven working knowledge/certification required • Strong understanding of B2B enterprise marketing processes including campaign planning, execution, Q&A testing, and conversion metrics • Persona-focused database segmentation and augmentation expertise • Strong excel expertise • Ability to build relationships working in a cross-functional global environment • Demonstrates analytical capabilities by translating marketing data into insights through storytelling that drive impactful and measurable change • Critical thinking, attention to detail, and problem-solving skills required • Hands-on, strong team player with a positive attitude and excellent oral and written English communication skills • Ability to own and deliver on multiple strategic projects under aggressive timelines • Proven ability to excel in a dynamic, fast-paced environment • Bachelor's degree required

🏖️ Benefits

• The chance to work with a genuine market leader • Opportunities for progression - the sky is the limit! • Incredible support from the wider team, and a best-in-class tech stack to help you be successful in your role • Work anywhere policy - Yes, you can utilize our office spaces, or work remotely when you need to • A wide range of perks & benefits - Don’t just take our word for it, apply here and find out more!