
201 - 500 employees
Founded 2004
🍽️ Food & Beverage
👥 B2C
🧘 Wellness
💰 $115M Post-IPO Secondary - Vita Coco on 2023-05
Food & Beverage • B2C • Wellness
Vita Coco is a publicly traded consumer beverage company that pioneered coconut water in the U. S. The Vita Coco Company operates a portfolio of better-for-you beverage brands, including Vita Coco (coconut water), Ever & Ever (sustainable enhanced water), and PWR LIFT (protein-infused water). The company emphasizes health and wellness, sustainability, and expanding its beverage platform through organic growth and strategic acquisitions (e. g. , Copra).
🕒 July 27
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201 - 500 employees
Founded 2004
🍽️ Food & Beverage
👥 B2C
🧘 Wellness
💰 $115M Post-IPO Secondary - Vita Coco on 2023-05
Food & Beverage • B2C • Wellness
Vita Coco is a publicly traded consumer beverage company that pioneered coconut water in the U. S. The Vita Coco Company operates a portfolio of better-for-you beverage brands, including Vita Coco (coconut water), Ever & Ever (sustainable enhanced water), and PWR LIFT (protein-infused water). The company emphasizes health and wellness, sustainability, and expanding its beverage platform through organic growth and strategic acquisitions (e. g. , Copra).
• Own and execute national account strategies across non-commercial segments, customers & affiliate GPOs. • Develop and expand target account distribution by segment to sharpen focus, drive new business, and grow existing sales. • Identify whitespace opportunities and build tailored selling strategies to win and scale accounts. • Build and manage senior-level relationships with key national accounts. • Lead contract negotiations, including pricing, terms, and promotional programming. • Drive account performance through thoughtful business planning, forecasting, and execution. • Partner closely with distribution teams to support customer-specific go-to-market needs and ensure best-in-class execution. • Collaborate with Marketing to develop customer-facing programs, promotions, and product innovations that unlock growth. • Align internally with finance, operations, and supply chain to ensure seamless delivery and service excellence. • Translate strategy into action by ensuring strong in-market execution across accounts. • Lead senior level relationships with both DSD and broadline distribution partners to maximize growth opportunity and optimize best route to market for customers. • Monitor performance and adjust plans based on data, insights, and customer feedback. • Lead future team of National Account Managers to grow new and existing non-commercial account management. • Recruit, retain, coach, and develop talent. • Set team goals and strategic account priorities.
• 10-15+ years of experience in CPG sales, Foodservice national non-commercial accounts, specific experience leading large contract managed accounts such as Compass, Aramark, Sodexo, and their GPO affiliates • Proven success managing and growing large complex national or strategic accounts. • Multiple years’ experience in beverage business preferred. • Strong negotiation skills with experience in contracts, pricing strategy, and promotional planning • Deep understanding of multiple distribution networks and go-to-market strategies to include DSD, broadline, specialty and chilled. • Ability to influence internal and external cross-functional stakeholders to drive alignment. • Entrepreneurial mindset with a bias for action and ownership • 5+ years leading people calling on large national accounts.
• A bonus and/or long-term incentive units may be provided as part of the compensation package, in addition to the full range of medical, financial, and/or other benefits, dependent on the level and position offered.
Apply Now🕒 July 27
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