Data Analytics Lead – CRM, Private Equity Real Estate

Job not on LinkedIn

November 25

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Spoon

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HR Tech • Recruitment • eCommerce

Spoon is a recruitment agency that specializes in connecting businesses with top remote talent from Latin America and the Philippines. The company streamlines the hiring process for various roles, including tech, healthcare, finance, and customer service, while helping organizations save on costs associated with domestic hiring. Spoon manages every aspect of recruitment from candidate sourcing to onboarding, ensuring that businesses can scale efficiently without compromising on quality.

51 - 200 employees

Founded 2019

👥 HR Tech

🎯 Recruiter

🛍️ eCommerce

📋 Description

• Full ownership of HubSpot CRM, managing fields, workflows, data hygiene, permissions, automation, and reporting. • Design, build, and maintain analytical dashboards for sales leadership: conversion funnel, cycle time, velocity by persona, and cost per close. • Collaborate with commercial teams to execute CRM-based automation that drives pipeline efficiency and scalability. • Maintain HubSpot infrastructure as new offerings, personas, and workflows evolve. • Analyze CRM, ad channel, campaign, and team activity data to uncover and profile high-value investor personas. • Identify which leads convert the fastest, invest the most, and require the least sales lift. • Provide weekly and monthly performance insights to optimize marketing spend and refine outbound sales focus. • Extract and normalize data from property management platforms and build dashboards that visualize key property-level metrics.

🎯 Requirements

• 3–6 years of experience focused on data operations, CRM administration, or analytics roles, ideally supporting sales and marketing functions. • Advanced capability required in HubSpot CRM workflow development, automation, and custom reporting. • Required advanced analytical skills in Excel, including mastery of pivot tables and complex formulas. • Experience with AppFolio, ResMan, or similar property management platforms is preferred. • Bonus: Experience building automated dashboards using tools like Power BI, Tableau, or Data Studio. • Naturally analytical, loves solving business problems with data and building scalable systems. • Thrives in fast-moving environments and is comfortable leading a function autonomously. • Strong collaborator, able to partner effectively with marketing, sales, and investment teams.