Head of Strategy

Job not on LinkedIn

October 17

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Logo of Lucyd

Lucyd

B2B • eCommerce • Media

Lucyd is a social advertising agency known as The Conscious Compound™ that specializes in cannabis, hemp, CBD, psychedelics, and adaptogens advertising. The company has developed expertise in navigating the complex landscape of Facebook and Instagram advertising for these industries, ensuring compliance with platform policies. Lucyd offers robust support for social media platforms such as Meta, Google, and TikTok, helping clients maintain live and effective advertisements. The agency prides itself on its ability to use direct language in ads while adhering to platform guidelines, and has managed over $1 billion in ad spend. Lucyd works with leading brands to amplify revenue through new customer acquisition and provides a range of services including web development, conversion rate optimization (CRO), and creative ad solutions.

11 - 50 employees

🤝 B2B

🛍️ eCommerce

📱 Media

📋 Description

• Define Lucyd’s Growth Strategy • Teach and Scale Strategy Thinking • Lead as a Player-Coach • Build Strategic Infrastructure • Drive Strategic Influence

🎯 Requirements

• 6+ years in performance marketing for DTC brands; wellness or supplements strongly preferred • Proven track record as a Head of Growth, Growth Strategist, or Strategy Lead at a top DTC agency or brand • Deep understanding of offer creation, creative strategy, funnel design, and paid media economics • Fluent in the art and the science of growth; you connect creative insight with data • Elite communicator and teacher; you make complexity simple and actionable • Personally aligned with wellness and functional CPG; you care about products that help people feel better.

🏖️ Benefits

• Remote-first, global culture • Deep focus on mastery and purpose

Apply Now

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