Email Marketing Specialist

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November 5

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Wired Messenger Inc.

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B2B • eCommerce • SaaS

Wired Messenger Inc. is an email and digital marketing agency with over 20 years of experience specializing in email marketing strategy, automation, campaign management, template design and coding, and email data integration/migration. The company also offers complementary digital services including paid advertising, SEO, SMS marketing, and web design/development, and supports major platforms such as Mailchimp, Klaviyo, Customer. io, Omnisend and Salesforce. Wired Messenger provides dedicated in-house account support and serves clients across ecommerce, SaaS and other B2B sectors to improve engagement, conversions and marketing automation.

11 - 50 employees

Founded 1999

🤝 B2B

🛍️ eCommerce

☁️ SaaS

📋 Description

• Performing day-to-day email marketing activities including, but not limited to, design and development of HTML newsletters, email campaign set-up, joining client meetings, scheduling, testing, tagging and deployment of one-time, recurring, triggered and dynamic content-driven campaigns. • Ensuring overall client satisfaction through timely and accurate execution of all email marketing campaigns/projects, client customer service issues, client program errors and frequent status communications. • Performing quality control checks and document best practices to produce work that is error-free. • Troubleshooting technical issues related to HTML templates, list segmentation and other aspects of email execution, as required. • Participating in the quality assurance process to ensure final product meets client's expectations by deploying and evaluating test emails to a variety of ISPs. • Maintaining email standards including opt-in/out processes, email size, HTML, format, etc. • Participating in regular strategy discussions, occasional client calls, and client presentations. • Staying up-to-date on current trends and establish best practices in email marketing through research and testing new technologies for possible implementation. • Building responsive HTML emails (both custom and templates) from provided designs. • Ensure consistency of email campaigns across multiple clients and browsers and Debug cross-browser web problems for desktop, tablets and mobile devices.

🎯 Requirements

• 2+ years experience in HTML5, CSS3, and related technologies in the context of email and interactive web applications. • Strong proficiency and experience with Adobe Photoshop, and responsive design techniques and principles. • Knowledge and experience with debugging email clients. • Hands-on experience with email marketing service providers and marketing automation platforms. • Post-secondary education in web development, digital media arts, information technology or related program.

🏖️ Benefits

• Health insurance • Professional development opportunities