Senior Product Marketing Manager

🕒 vor 1 Monat

🇺🇸 Vereinigte Staaten – Remote

💵 $115.000 - $130.000 / Jahr

⏰ Vollzeit

🟠 Senior

🎁 Produktmarketing

🗣️🇺🇸🇬🇧 Englisch erforderlich

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AEM

201 - 500 Mitarbeiter

⚡ Energie

🌾 Landwirtschaft

🏛️ Regierung

Energy • Agriculture • Government

AEM ist ein global führendes Unternehmen im Bereich Umweltanalysen und -lösungen, das auf das Management von extremen Wetterrisiken, Hochwasserrisiken und Waldbrandrisiken spezialisiert ist. Das Unternehmen bietet fortschrittliche Überwachungssysteme, Sensoren und Datenerfassungstechnologien, um verschiedenen Branchen bei der Vorbereitung und Reaktion auf extreme Wetterereignisse zu helfen. AEM Elements™ 360 ist ihre widerstandsfähige Plattform, die hilft, Naturgefahrenrisiken effizient zu managen. Ihre Lösungen bedienen ein breites Spektrum an Branchen, darunter Landwirtschaft, Luftfahrt, Energieversorger, Bundesregierung und nationale Regierungen sowie viele mehr, um Gemeinschaften, Infrastrukturen und ganze Industriezweige vor wetterbedingten Unterbrechungen zu schützen.

Beschreibung

• Own positioning, competitive intelligence, and sales enablement across AEM's global suite of environmental monitoring products and solutions • Set direction on messaging and lead production of positioning and enablement deliverables • Develop and maintain positioning and messaging frameworks across AEM's product portfolio • Translate technical capabilities into buyer-relevant value propositions • Ensure positioning holds up in competitive sales cycles and reflects buyer decision-making • Own competitive intelligence as an ongoing discipline • Monitor competitor positioning, product developments, and go-to-market moves • Synthesize competitive findings into briefs and enable sales with current differentiation • Build and maintain the sales enablement library, including battle cards, one-pagers, solution briefs, pitch narratives, and objection-handling guides • Ensure field teams have current, on-message materials • Work with sales leadership to identify and close enablement gaps • Plan and execute product and feature launches end to end • Coordinate with Product, Sales, and Marketing on launches • Train and prepare sales and support teams for new product introductions • Contribute to thought leadership through bylines, speaking abstracts, white papers, and campaign messaging • Help define AEM's differentiating market narrative • Provide messaging and copy support for websites, campaigns, press releases, and partner communications • Serve as a positioning and content resource for the broader marketing team • Apply AI to compress research timelines, sharpen competitive synthesis, and accelerate content development • Report to the VP of Marketing

🎯 Anforderungen

• Bachelor's degree required • MBA or equivalent experience a plus • 8 or more years of total experience • At least 4 years in B2B product marketing • Experience preferably at a company selling data, software, or technology products • Experience in the environmental monitoring, weather, geospatial, or adjacent data or technology sector strongly preferred • Ability to develop positioning frameworks, messaging hierarchies, and value propositions that hold up in competitive sales cycles • Strong analytical skills • Comfort working with market data, win/loss analysis, and usage metrics • Proven track record producing sales enablement materials that field teams use • Skilled communication across executive presentations, customer-facing copy, internal briefs, and long-form thought leadership • Practical, active fluency with AI tools for research, content development, competitive analysis, and workflow automation • Ability to articulate where and why AI adds genuine leverage • Must be eligible to work in the U.S. without company sponsorship, now or in the future, for employment-based work authorization • F-1 visa holders with OPT who will require H-1B status, TNs, and current H-1B visa holders will not be considered • H-1B and green card sponsorship is not available

🏖️ Vorteile

• Medical insurance • Dental insurance • Vision insurance • Life insurance • Short-Term Disability insurance • Long-Term Disability insurance • 401k match of up to 3% • Remote opportunity from anywhere in the continental United States

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