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Senior Growth Marketing Manager

🕒 vor 15 Tagen

🇺🇸 Vereinigte Staaten – Remote

💵 $94.000 - $117.000 / Jahr

⏰ Vollzeit

🟠 Senior

📈 Growth-Marketing-Manager

🗣️🇺🇸🇬🇧 Englisch erforderlich

Woher diese Stelle stammt

Veröffentlicht auf der Karriereseite von Alkami Technology, nicht über eine Jobbörse

Von Remote Rocketship zum ersten Mal gesehen vor 15 Tagen

Noch offen auf der Website von Alkami Technology. Geprüft vor 2 Stunden.

Logo of Alkami Technology

Alkami Technology

501 - 1000 Mitarbeiter

Gegründet 2009

💼 Beratung

📣 Marketing

🏦 Bankwesen

💰 €300.000.000 Post-IPO Debt - Alkami Technology im 2025-03

Consulting • Marketing • Banking

Alkami Technology ist ein Softwareunternehmen für digitales Banking, das eine cloudbasierte Digital Sales & Service Plattform für Banken und Kreditgenossenschaften bereitstellt. Die Plattform kombiniert Onboarding und Kontoeröffnung (via MANTL), digitales Banking sowie Daten- & Marketinglösungen, um vorausschauende, datengesteuerte Kundenerlebnisse, schnellere Kontoeröffnung, Betrugsschutz, Zahlungsberichte und personalisiertes Marketing zu ermöglichen. Alkami bedient Finanzinstitute (Privat- und Geschäftskunden) und bietet Integrationen, Entwickler-Tools sowie Implementierungsunterstützung, um das Einlagenwachstum zu fördern, die Kundenabwanderung zu reduzieren und die Betriebseffizienz zu verbessern.

Beschreibung

• Design and execute integrated demand generation campaigns across web, email, paid media, social, programmatic advertising, ABM platforms, and events to generate qualified pipeline • Develop account-based marketing strategies aligned to target segments by defining personas, messaging, and channel mix • Manage campaign timelines, budgets, and deliverables by coordinating with cross-functional stakeholders and external vendors • Analyze campaign performance metrics including MQLs, SQLs, pipeline contribution, conversion rates, and ROI to optimize program effectiveness • Collaborate with Sales and SDR teams to align lead qualification criteria, nurture strategies, and campaign follow-up processes • Develop audience segmentation and buyer personas based on data insights, market research, and sales feedback • Leverage marketing automation platforms to build, test, and optimize nurture streams and scoring models • Partner with Product Marketing to refine value propositions and ensure messaging consistency across campaigns • Prepare and deliver performance reports to marketing and executive leadership summarizing impact, insights, and recommendations • Test and iterate creative elements, offers, and channel strategies using structured experimentation methodologies • Ensure accurate campaign tracking and attribution by maintaining data integrity within CRM and marketing systems • Continuously evaluate emerging digital marketing trends, tools, and best practices to improve program performance

🎯 Anforderungen

• 3–6 years of experience in demand generation within SaaS, financial technology, or marketing technology environments, demonstrating measurable impact on pipeline and revenue growth • Bachelor’s degree in Marketing, Business, or a related field, or equivalent professional experience • Proficiency with marketing automation platforms such as Salesforce Pardot or similar tools • Experience executing multi-channel digital and ABM campaigns • Strong analytical skills with the ability to interpret campaign performance and ROI metrics • Ability to manage cross-functional projects and meet deadlines in a fast-paced environment • Understanding of B2B buyer journeys and lead lifecycle management • Experience collaborating with Sales and Revenue Operations teams • Strong written and verbal communication skills • Experience in banking technology, FinTech, or regulated industries • Experience with ABM platforms such as Terminus, Demandbase, or 6sense • Advanced reporting and attribution modeling experience • Familiarity with budget forecasting and spend management • Experience mentoring junior marketing team members • Candidates must be eligible to work in the US for full-time employment

🏖️ Vorteile

• Remote-first environment • Unlimited paid time off • 401(k) with employer match • Diverse and inclusive environment • FUN culture

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