Customer Advocacy Marketing Manager

🕒 vor 20 Tagen

🇺🇸 Vereinigte Staaten – Remote

💵 $90.000 - $124.000 / Jahr

⏰ Vollzeit

🟡 Mittelstufe

🟠 Senior

🎡 Marketing

🗣️🇺🇸🇬🇧 Englisch erforderlich

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AlphaSense

1001 - 5000 Mitarbeiter

Gegründet 2011

💼 Beratung

🏥 Gesundheitswesen

📣 Marketing

💰 Debt Financing im 2022-06

Consulting • Healthcare • Marketing

AlphaSense ist eine Plattform für Marktanalysen und Suchfunktionen, die Unternehmen dabei unterstützt, entscheidende Einblicke in ein umfangreiches Universum öffentlicher und privater Inhalte zu gewinnen, darunter Unternehmensmeldungen, Broker-Research, Expertengespräche und Markttrends. Die KI-gesteuerte Technologie von AlphaSense ermöglicht es Nutzern, umfassende Due-Diligence-Prüfungen schnell und präzise durchzuführen, wodurch Unsicherheit und blinde Flecken in der Entscheidungsfindung reduziert werden. AlphaSense wird von großen Konzernen, Finanzinstituten und Vermögensverwaltungsgesellschaften weltweit vertraut und bietet generative KI-gestützte Lösungen, die interne, proprietäre Daten mit externen Premium-Inhalten integrieren und bedient Sektoren wie Finanzdienstleistungen, Gesundheitswesen und Technologie.

Beschreibung

• Define the annual case study and proof-point content roadmap with Product Marketing, aligned to revenue and pipeline priorities • Prioritize customer stories, quotes, and proof points based on expected pipeline, bookings, and adoption impact • Own scaled creation and end-to-end delivery of customer quotes, testimonials, and case studies from sourcing through legal and customer approval • Use tools such as Peerbound to transform customer insights from Gong calls into approved, actionable content at scale • Own creation and promotion of customer spotlights • Manage updates to existing case studies and customer stories as messaging and strategy evolve • Own the customer reference database and review-generation program across G2, Gartner Peer Insights, and TrustRadius • Own review-platform vendor relationships, budgets, contract renewals, and spend decisions • Manage the end-to-end customer logo usage process in compliance with contract terms and legal/brand requirements • Own the annual customer awards program, including nominee sourcing, winner selection coordination, winner notification, awards production, and event integration • Own on-site video filming and customer engagement logistics at flagship events, including filming schedules and signed participation agreements • Own and continuously refine the end-to-end content workflow from intake to publication • Project manage creation, review, and approval processes for customer proof-point assets • Track and report proof-point content performance and business impact, including pipeline, bookings, and adoption influence • Deliver regular stakeholder reporting and contribute to the consolidated advocacy narrative • Maintain proactive communication with Sales, CS, Product Marketing, and Legal • Serve as point of contact and escalation path for owned initiatives, surfacing project risks before deadlines are affected

🎯 Anforderungen

• 5+ years of experience in customer marketing, content marketing, or marketing operations, with demonstrated ownership of both strategy and execution • Proven track record of setting a content roadmap and prioritizing initiatives against business impact • Proven track record of owning content projects end-to-end, including legal/compliance coordination • Experience owning vendor relationships and budget, ideally for review-generation or reference platforms • Strong written communication skills and an eye for turning customer insight into compelling assets • Experience with CRM systems, such as Salesforce, preferred • Experience with content intelligence tools, such as Peerbound and Gong, preferred • Comfortable managing on-site logistics for large customer-facing events

🏖️ Vorteile

• Performance-based bonus • Equity • Generous benefits program • Equal-opportunity employment • Reasonable accommodation for qualified employees with protected disabilities • AlphaSense never asks candidates to pay for job applications, equipment, or training

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