Digital Marketing Manager

Stelle nicht auf LinkedIn

🕒 vor 7 Tagen

🌐 Vereinigte Staaten, Kanada – Remote

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💵 $160.000 / Jahr

⏰ Vollzeit

🟡 Mittelstufe

🟠 Senior

🌐 Digital-Marketing-Manager

🦅 H1B-Visum-Sponsor

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👻 Geisterscore 0%

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🗣️🇺🇸🇬🇧 Englisch erforderlich

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Logo of Array

Array

51 - 200 Mitarbeiter

💳 Fintech

🤝 B2B

Fintech • B2B

Array ist eine Plattform für finanzielle Innovationen, die digitalen Marken, Finanzinstituten und Fintechs dabei hilft, ansprechende Verbraucherprodukte schneller auf den Markt zu bringen. Unser Angebot an White-Label-Lösungen unterstützt unsere Partner dabei, Umsatz zu steigern, Engagement zu erhöhen und Millionen von Verbrauchern zu befähigen, ihre finanziellen Ziele zu erreichen.

Beschreibung

• Own Google Ads and LinkedIn paid media strategy and execution, including account structure, budgets, bids, audiences, creative testing, and performance • Build the organic SEO and AI-search program, including technical foundations, on-page optimization, keyword strategy, and content briefs • Own top-of-funnel demand programs such as search and social capture, content syndication, retargeting, and paid ABM • Own landing pages, A/B testing, form and funnel optimization, and Qualified chatbot conversion routing through Salesforce • Manage tracking and reporting, including UTM discipline, Salesforce campaign hygiene, and pipeline-by-channel reporting • Work directly in marketing platforms and data without an intermediary vendor • Report digital contribution to pipeline by vertical using sales-aligned metrics • Cut spend on underperforming programs and act quickly on optimization opportunities • Collaborate with Demand Gen, Sales, Vertical Marketing Managers, Marketing Ops, and RevOps • Report to the Head of Marketing • Build paid media ownership, SEO foundations, and conversion testing within the first 90 days • Deliver pipeline dashboards, growing organic traffic, and program-attributed deals within six months

🎯 Anforderungen

• 5+ years running performance marketing hands-on for B2B, with real budget ownership • Proven fluency in Google Ads, LinkedIn Campaign Manager, GA4, Google Tag Manager, and CRM/MAP platforms • Experience with Salesforce and HubSpot; ZoomInfo and Gong are also used • Ability to run technical SEO audits, brief content, and explain search visibility, including AI search • CRO experience with testing frameworks • Pipeline-first mindset focused on opportunities and revenue influenced • Strong project management and communication skills • Ability to manage multiple campaigns and stakeholders with clear briefs and tight timelines • Comfort working as a team of one with agency-sized scope • Habitual use of AI tools for analysis, reporting, briefs, and creative iteration • Fintech experience or selling into financial institutions (nice to have) • ABM platform experience and tiered account strategy (nice to have) • Experience marketing embedded/API products or private label offerings (nice to have) • Background in growth, social, or partner marketing (nice to have) • Experience with behavioral and intent data for targeting (nice to have) • Design/creative sense for briefing ad creative (nice to have)

🏖️ Vorteile

• Full medical, dental, and vision, premiums covered at 100% for full-time employees and 70% for dependents • Unlimited PTO and sick leave + 14 company holidays • 100% 401k match up to 4% with immediate vesting • Generous and competitive parental leave for all parents • $1,000 desk setup subsidy • $100/month wifi/cell phone expense subsidy • Summer Fridays (half-day Fridays) typically from late May to the end of August • Commuter benefits for those who choose to go into the New York City or San Francisco office spaces • Incentive Stock Option (ISO) grant, subject to Board approval

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