
1 - 10 Mitarbeiter
👥 B2C
🛍️ eCommerce
🧘 Wellness
B2C • eCommerce • Wellness
Balto ist eine französische Tierpflege-Marke, die sich auf die Verbesserung des Wohlbefindens von Hunden durch von Tierärzten formulierte Nahrungsergänzungsmittel, Trockenfutter und Leckerlis konzentriert. Das Unternehmen verkauft direkt an Verbraucher über seinen Online-Shop, hebt wissenschaftliche Formulierungen und GMP+-Zertifizierung hervor und fördert Produkte für Gelenke, Haut, Verdauung, Zahnhygiene und Entspannung. Balto legt großen Wert auf Kundenzufriedenheit mit hohen Bewertungen auf Trustpilot, einem Treueprogramm (Club Balto) und behauptet, bereits über 75. 000 Hunden geholfen zu haben.
🕒 vor 20 Tagen
🇺🇸 Vereinigte Staaten – Remote
💵 $120.000 - $130.000 / Jahr
⏰ Vollzeit
🟡 Mittelstufe
🟠 Senior
📈 Performance-Marketing-Manager
🦅 H1B-Visum-Sponsor
🗣️🇺🇸🇬🇧 Englisch erforderlich
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1 - 10 Mitarbeiter
👥 B2C
🛍️ eCommerce
🧘 Wellness
B2C • eCommerce • Wellness
Balto ist eine französische Tierpflege-Marke, die sich auf die Verbesserung des Wohlbefindens von Hunden durch von Tierärzten formulierte Nahrungsergänzungsmittel, Trockenfutter und Leckerlis konzentriert. Das Unternehmen verkauft direkt an Verbraucher über seinen Online-Shop, hebt wissenschaftliche Formulierungen und GMP+-Zertifizierung hervor und fördert Produkte für Gelenke, Haut, Verdauung, Zahnhygiene und Entspannung. Balto legt großen Wert auf Kundenzufriedenheit mit hohen Bewertungen auf Trustpilot, einem Treueprogramm (Club Balto) und behauptet, bereits über 75. 000 Hunden geholfen zu haben.
• Run multi-channel campaigns that drive pipeline like a freight train • Build lead nurture flows that actually work (no spray-and-pray nonsense) • Partner with Sales to drive MQLs to SQLs to $$$ • Own programs end to end, from the big idea to the “here’s what the numbers say” readout • Build the webinar on the backend within the platform: setup, registration, reminders, and all the technical plumbing that makes it run smoothly • Put together the content: topic, agenda, slides, and messaging that people actually want to show up for • Drive registration and attendance: promotion, email, social, and outbound working together to fill the room • Be ready for follow-up the moment it ends: segmented lists, timely outreach, and a clear next step for every attendee and no-show • Nurture those leads all the way through: hand-offs to Sales, nurture flows, and reporting on what the webinar actually drove pipeline • Co-own the BDR outbound strategy with Sales: target account lists, sequences, and messaging that actually book meetings • Fuel outbound with marketing muscle: intent data, ABM, and engagement signals that give BDRs a warm reason to reach out • Tighten the handoff so MQLs and outbound replies get worked fast and nothing slips through the cracks • Own Balto’s social media presence: strategy, content calendar, and day-to-day posting across channels • Partner with the team on thought leadership, launches, and campaigns that show up everywhere they should • Launch fast, learn faster: A/B test headlines, landing pages, emails, CTAs, and outbound sequences • Optimize the full funnel for conversion, from ad click and cold email to closed-won • Own your corner of HubSpot (and make it your playground) • Set up automations that work while you sleep • Track attribution like a hawk and make reporting actually useful • Keep the data clean so routing, reporting, and BDR follow-up all run on signal you can trust • Craft go-to-market plans that don’t get ignored • Create customer stories, launch assets, and messaging that hits • Show the world how Balto’s AI is actually changing the game • Launch a chatbot? Done it. Test a weird new paid channel? Let’s go. If it drives pipeline, it’s fair game.
• Roughly 3 to 5+ years in demand gen or B2B SaaS marketing (ideally a mix of demand gen and marketing ops) • Extremely detail-oriented. You catch the broken link, the wrong merge field, and the typo in the subject line before anything ever goes out • Genuinely excited to build and create from the ground up, not just maintain what already exists • Experience running webinars end to end, from platform setup to post-event lead nurture • Experience working with Sales and BDR/SDR teams on outbound: you get sequences, target account strategy, and what makes a rep’s outreach actually land • Comfortable running social media for a brand and building an audience • You know your way around HubSpot, landing page builders (WordPress), and analytics tools • You’ve actually run A/B tests (not just read about them on LinkedIn) • You write killer copy that converts, not just “clever,” but effective • You’re data-obsessed and results-driven: if it doesn’t move the needle, it doesn’t matter • You’re AI-Native Balto doesn’t just build AI, we live it. AI is how we work every single day.
• fully remote (work from anywhere in the U.S.) • smart and supportive AI-obsessed teammates • real ownership with a clear path to grow • great benefits like healthcare • 401(k) • unlimited PTO • learning stipends • and more.
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