Social Media Specialist(m/w/d)

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easycosmetic Recruiting GmbH

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51 - 200 Mitarbeiter

🛍️ eCommerce

💄 Schönheit

🎯 Rekrutierung

eCommerce • Beauty • Recruitment

easycosmetic Recruiting GmbH ist die Recruiting-Sparte von easycosmetic, einem schnell wachsenden E-Commerce Pure Player für Beauty-Produkte in Europa. Sie betreibt das Karriereportal und die Einstellungsprozesse für mehrere lokalisierte Online-Shops (Deutschland, Österreich, Schweiz, Belgien, Niederlande) und unterstützt Teams in den Bereichen Logistik, Software, Kundendienst, Content, Marketing und HR. Die Einheit konzentriert sich auf Employer Branding, Candidate Experience und interne Einstellungspraktiken, die langfristige Beschäftigung, flexible Arbeit und Mitarbeiterentwicklung im Beauty-E-Commerce-Geschäft fördern.

Beschreibung

• Operational responsibility for our social media channels (Instagram, TikTok, Facebook) – from idea to publication • Independent conception and production of video content (Reels, TikToks, Stories, feed posts) – including appearances in front of the camera • Creation of high-performing creatives using common design, video, and AI tools to optimize hooks, storytelling structure, and visual quality • Trend scouting and format development – identifying relevant trends and translating them into the easycosmetic brand world • Planning, structuring, and scheduling content , as well as maintaining clean process management using our planning tools • Building and managing UGC creator collaborations – creating briefings, aligning on content, ensuring quality, and evaluating results • Independent boosting and performance optimization of posts via Meta Business Suite, including audience testing and budget management • Analysis of reach , engagement, and paid performance, and deriving concrete optimization measures for content and campaigns

🎯 Anforderungen

• At least 3 years of experience in operational social media management or content creation • Experience in building and setting up social media channels (not only managing existing accounts) • Very strong knowledge of Instagram and TikTok content (formats, trends, algorithm understanding) • Confidence and enthusiasm for appearing in front of the camera and presenting content • Experience with video and graphic tools such as Canva, Adobe Photoshop/Premiere, CapCut, or similar • Proven experience in paid social / boosting via Meta Business Suite • Confident use of AI tools for content creation (ChatGPT, Midjourney, Canva AI, or similar) • Experience with planning tools such as Hootsuite, Later, or Buffer • High level of process discipline and structured working style – experience with ticket systems (Jira, Asana, Monday, or similar) is required • Creative instinct for visual language, hooks, and storytelling • Good German skills (B1-B2); English skills are an advantage • Reliability, ownership, and clear communication

🏖️ Vorteile

• Work-life balance: Flexible start times and 28 vacation days, increasing with years of service, plus optional company pension scheme • Personal development budget: Negotiable based on individual needs • Additional benefits: 50€ tax-free non-cash benefit per month • Workplace equipment: Height-adjustable desks, ergonomic office chairs, and two monitors at every workstation • Team events: Large summer party, team lunches, and additional team events