Director, Quantitative Market Research and Strategy

🕒 vor 26 Tagen

🌽 Illinois – Remote

🌽 Illinois – Remote

💵 $130.000 - $170.000 / Jahr

⏰ Vollzeit

🔴 Experte

🧐 Strategie

Jetzt Bewerben

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Egg Strategy

WebsiteLinkedInAlle Stellen

51 - 200 Mitarbeiter

Gegründet 1995

🏥 Gesundheitswesen

🍽️ Lebensmittel & Getränke

📣 Marketing

Healthcare • Food & Beverage • Marketing

DAS EI IST DER START VON ETWAS NEUEM

Beschreibung

• Provide direction and hands-on management for client initiatives through all phases, including project scoping, proposal development, study execution, analysis, reporting, and presentation of results. • Construct persuasive proposals that not only utilize compelling research methodologies that address clients’ business objectives, but also differentiate Egg from the competitive landscape. • Leverage working knowledge of advanced statistical methods to analyze, synthesize, and translate data into actionable insights (e.g., cluster analysis, factor analysis, key driver analysis, MaxDiff, etc.). • Utilize data to construct a clear, convincing narrative that builds empathy and pushes storytelling (i.e., includes the what, so what, and now what) in order to turn research into action-oriented implications for clients. • Oversee the creation of dynamic presentations and facilitate activation workshops that earn the confidence of our clients and to lead them towards making well-informed, smart decisions about their business. • While facilitating activation sessions, demonstrate the ability to spontaneously apply the data to connect dots, make strategic leaps and drive conversations. • Work independently, when necessary, to drive progress; but also collaboratively, as a leader within a team, to successfully mentor junior staff. • Be a trusted partner able to nurture and expand client relationships by developing a deep understanding of our clients’ business context within the competitive landscape, and how to apply this to the design of the project approach and output. • Foster a strong team culture that embodies Egg’s core values of Courageous Thinking, Genuine Collaboration, Intentional Inclusion, Creativity with Purpose and Infectious Leadership.

🎯 Anforderungen

• Bachelor's degree in marketing, social sciences, business or similar field required. • Graduate level degree in quantitative research analytics or related field preferred. • Minimum of 10+ years of strategic thinking, quantitative research management and consulting on CPG, Lifestyle and/or Healthcare brands, ideally in a market research consultancy. • 12+ years of related experience preferred. • Experience in managing the full market research cycle including survey design; fieldwork and data management, data analysis, data interpretation, and development of recommendations; reporting and presenting. • Expertise across a range of quantitative market research methodologies, such as segmentation, attitude and usage, choice modeling, and concept testing studies. • Experience developing and implementing custom quantitative market research methodologies to answer unique client business questions. • Experience in analyzing data and translating it into high-quality PowerPoint presentations that effectively communicate the research finding, generating impactful consumer insights through data analysis and pithy thought-provoking headlines. • Proven ability to think beyond the data (“the what”) and make the strategic leap to the business implications of the insights (“the so what”). • Previous team management, mentoring and training experience is required. • Proven success in new business development and successfully meeting new business revenue goals.