Campaign Marketing Manager

🕒 vor 1 Monat

💵 $84.000 - $97.000 / Jahr

⏰ Vollzeit

🟡 Mittelstufe

🟠 Senior

🎡 Marketing

🗣️🇺🇸🇬🇧 Englisch erforderlich

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Logo of Hunter.io

Hunter.io

1 - 10 Mitarbeiter

Gegründet 2017

🤝 B2B

🔌 API

☁️ SaaS

B2B • API • SaaS

Hunter. io ist eine umfassende Plattform für E-Mail-Kontakte, die Unternehmen dabei unterstützt, potenzielle B2B-Kontakte zu finden, zu verifizieren und zu kontaktieren. Die Plattform verwendet proprietäre Technologie und künstliche Intelligenz, um hochwertige B2B-E-Mail-Daten bereitzustellen, sodass Benutzer E-Mail-Adressen finden, deren Gültigkeit überprüfen und effektive Kaltakquise-E-Mail-Kampagnen durchführen können. Hunter. io lässt sich nahtlos in verschiedene Tools wie Google Sheets und CRM-Systeme integrieren und bietet eine robuste API für die umfangreiche Datennutzung. Darüber hinaus umfasst es Funktionen wie E-Mail-Verifizierung, Massenaufgaben und Kampagnenmanagement, um die Zustellbarkeit von E-Mails und die Ansprache von Interessenten zu optimieren.

Beschreibung

• Own lifecycle, brand, promotional, and campaign marketing strategy and execution • Run cross-departmental campaigns for Hunter users, including Messaging Madness, State of Email Outreach, and Email vs. Email Outreach • Increase conversion of free users to paid plans • Reactivate lapsed and never-paid users through educational and revenue-focused campaigns • Produce, experiment with, and distribute content, research, guides, playbooks, webinars, and podcast promotions • Identify users needing onboarding or plan support and engage them to generate sales pipeline • Manage affiliate program communications and support co-marketing activities with partners • Manage email marketing, cold email, social media, content creation, and reporting and insights • Develop, own, and continuously improve AI use in marketing workflows with Claude, ChatGPT, and Gemini • Report to the Head of Marketing and collaborate with Customer Success, Product, design, and other cross-departmental teams • Launch initial campaigns within 30 days of joining

🎯 Anforderungen

• At least 5 years experience with a campaign marketing role, digital marketing, lifecycle marketing, or demand generation • Proven success influencing won revenue and retention in a PLG model • Deep knowledge of cold email, email outreach, and outbound GTM • Deep empathy for users and understanding of the B2B buying cycle • Experience owning campaign marketing strategy, execution, and continuous improvement across email, cold email, ads, social, affiliates, and partners • Strong project, process, and stakeholder management skills • Comfort with technology, including customer.io, a CMS such as WordPress, Canva, Claude, Planable, PostHog, Linear, and Notion • Data-driven and analytical approach to campaign planning, experimentation, and conversion rate optimization • Strong verbal and written communication skills • Experience integrating communication skills into AI workflows • Experience working remotely and independently through primarily asynchronous communication • Must be based in North America or Europe, including the UK • Flexibility to join company retreats in Europe • Must not use AI-generated content in the application; AI-generated application content will disqualify the candidate

🏖️ Vorteile

• An automatic yearly raise of 5% • Five weeks of paid vacations per year • Co-working space membership • Fully paid setup (including a MacBook Pro, standing desk, ergonomic chair, etc.) • Company retreats in Europe twice a year

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