Digital Analytics & Tracking Consultant | German- & English-Speaking (m/f/d) | GA4, GTM & eCommerce | 100% Remote | Full- or Part-Time

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hurra.com™

WebsiteLinkedInAlle Stellen

51 - 200 Mitarbeiter

Gegründet 1998

🤝 B2B

🛍️ eCommerce

B2B • eCommerce • Marketing

hurra. com™ ist ein Digital-Marketing-Partner, der sich auf performancegetriebene Strategien für führende Marken und Unternehmen spezialisiert. Mit innovativer Marketing Intelligence kombiniert hurra. com™ Datenanalyse und Automatisierung, um kanalübergreifende Digital-Marketing-Aktivitäten zu optimieren – für messbare Ergebnisse und effiziente Workflows. Zu den Leistungen gehören: • Search Engine Advertising • Social Media Ads • Content Marketing • Advanced Attribution Models Ziel ist es, die Marketing Performance durch umsetzbare Insights und Automatisierung nachhaltig zu steigern.

Beschreibung

• Lead the design and implementation of advanced GA4 tracking setups, including GA4 Enhanced E-commerce • Develop, implement, and maintain client-side and server-side Google Tag Manager configurations • Implement and optimise Google Consent Mode • Ensure that Consent Management Platforms (CMPs) are properly integrated, GDPR-compliant, and compatible with analytics and marketing tools • Provide strategic and technical analytics consulting to our German-speaking clients • Collaborate with our English-speaking internal tech support team to build, challenge, and continuously optimise tracking setups • Support data integrations with BigQuery and Looker Studio, with additional assistance from specialist team members • Provide general technical support across Digital Analytics, Tracking, and MarTech

🎯 Anforderungen

• At least five years of hands-on experience in Digital Analytics, ideally more • Expert-level knowledge of GA4, Google Tag Manager, and Consent Management Platforms; experience with Shopify is an advantage • Experience in a relevant digital marketing discipline, such as Paid Search, Paid Social, or Display Advertising • Proven experience with server-side Google Tag Manager is essential • A solid understanding of the GDPR and its implications for digital tracking and data collection • Familiarity with BigQuery, Looker Studio, and other Google Cloud tools • Basic JavaScript skills, particularly in areas such as event handling and dataLayer manipulation • Ability to advise clients professionally in German and communicate fluently in English with our internal team • Strong problem-solving skills and a proactive, solution-oriented approach in a technical environment

🏖️ Vorteile

• Flexible engagement as a freelancer or in a fully remote permanent position • Long term project opportunities with leading eCommerce brands • A smart, supportive team with a strong technology-driven mindset • A 100% remote-first setup with asynchronous workflows and regular team syncs