Vice President, Integrated Comms Strategy – Growth

🕒 vor 1 Monat

🗣️🇺🇸🇬🇧 Englisch erforderlich

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Logo of Inizio Evoke

Inizio Evoke

1001 - 5000 Mitarbeiter

🤝 B2B

💊 Pharmazie

🧬 Biotechnologie

B2B • Pharmaceuticals • Biotechnology

Inizio Evoke ist eine globale Marketing- und Kommunikationseinheit innerhalb der Inizio-Gruppe, die datengetriebene, kreative und omnichannel Marketing- und Kommunikationsdienstleistungen für Kunden im Gesundheits- und Lebenswissenschaftsbereich bietet. Sie unterstützt die Kommerzialisierung, Produkteinführungen, Kongresserlebnisse und Transformationsinitiativen, indem sie Marketingexpertise mit wissenschaftlichem Verständnis und KI-gestützter Technologie kombiniert, um Wachstum und Engagement für Pharma- und Biotechnologieunternehmen zu fördern.

Beschreibung

• Support New Business & Organic Growth: Lead strategy development for pitches and proposals, partner with account leads to identify and shape organic growth opportunities, define positioning and messaging for new opportunities, build compelling storylines • Lead Early-Stage Strategy Development: Develop briefs, facilitate workshops, summarize inputs into clear strategic direction • Drive Earned-First Ideation: Partner with teams to produce ideas, ensure ideas are culturally relevant and executable • Turn Insight into Action: Analyze research and market dynamics, translate inputs into strategic actions • Collaborate Across Teams: Work with various teams, contribute to creative briefs, ensure strategy is executed • Contribute to Strategic Excellence: Enhance strategy across new business and early-stage work, share frameworks and tools

🎯 Anforderungen

• 8+ years of experience in communications strategy • Experience in healthcare, biotech, or pharmaceutical communications required • Experience with patient, caregiver, and HCP audiences • Demonstrated experience supporting or leading new business and pitch strategy • Experience developing creative briefs and facilitating workshops with clients and internal teams • Storytelling and presentation skills • Experience working across integrated communications (earned, social, digital, paid) • Knowledge to connect cultural trends, media shifts, and emerging technologies (including AI) to strategy • Collaborative mindset and ability to work across departments

🏖️ Vorteile

• medical • dental • 401(k) • tuition reimbursement • flexible time off

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