Head of Growth

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Javvy Coffee

WebsiteLinkedInAlle Stellen

51 - 200 Mitarbeiter

Gegründet 2020

🛍️ eCommerce

👥 B2C

eCommerce • B2C

Javvy Coffee ist eine Direct-to-Consumer Getränkemarke, die Kaffee-Konzentrate, proteinangereicherten Kaffee, Kollagen-Creamer, Aromasirup und zugehöriges Zubehör verkauft. Das Unternehmen konzentriert sich auf bequeme, gesündere Eiskaffees-Lösungen mit einer großen Auswahl an aromatisierten Konzentraten und Proteinmischungen, die für Fitness und tägliche Routinen vermarktet werden, und bietet Abonnements, Bündel, Einzelhandelsaccessoires und Großhandelsmöglichkeiten an. Javvy operiert hauptsächlich als Online-E-Commerce-Händler mit einer Gemeinschaft von Kunden, einer Zufriedenheitsgarantie und Werbeaktionen.

Beschreibung

• Own the full growth P&L—driving CAC efficiency, LTV expansion, contribution margin, and net new customer acquisition. • Set the strategic direction for growth and operate with autonomy and accountability. • Architect and lead acquisition across Meta, Google, TikTok, influencer, TV, and emerging channels. • Ensure integrated planning, testing, and performance alignment across teams and platforms. • Oversee all retention functions including email, SMS, and subscription performance. • Collaborate closely with our lifecycle and tech leads to improve cohort metrics, reduce churn, and expand LTV through targeted, data-driven campaigns. • Lead strategy and build the systems that connect media buyers, creative, influencer, and UGC teams—ensuring a high-velocity feedback loop between performance data and new asset production. • Collaborate across teams to oversee continuous testing across pricing, landing pages, bundles, and funnels. • Optimize for AOV, CVR, and full-funnel efficiency with structured hypotheses and clear measurement. • Build and maintain reporting frameworks using tools like Northbeam, Amplitude, GA4, and Shopify. • Turn insights into action and ensure teams operate from clean, trusted data. • Manage and mentor a high-performing team across paid media, creative, influencer, retention, and data. • Foster clarity, accountability, and a high-output culture focused on speed, ownership, and results. • Recruit A-players, level up internal talent, and hold the team to ambitious KPIs.

🎯 Anforderungen

• You’ve profitably managed $100K+/day in paid media across platforms like Meta, Google, and TikTok, and allocated spend based on CAC:LTV efficiency. • You lead through dashboards—building systems that give your team clarity on goals, levers, and bottlenecks. • You’re full-funnel fluent—combining acquisition, CRO, and retention into one cohesive growth machine. • You’re analytical to the core—living in tools like Northbeam, GA4, Amplitude, and Shopify, and turning insights into strategy. • You’re technical—you can troubleshoot tracking, pixels, attribution, and platforms like Elevar without waiting on support. • You’ve built and coached high-performing teams across paid media, creative, lifecycle, influencer, and analytics. • You’re disciplined and systems-oriented—structured testing, weekly reviews, and playbooks are your baseline. • You know when to scale, when to pivot, and how to filter signals from noise. • You’re always learning—benchmarking competitors, talking to operators, and sharpening your edge. • You’re competitive and obsessive—you wake up thinking about how to beat yesterday’s numbers.

🏖️ Vorteile

• Competitive Salary • 100% Company-Paid Health, Dental, Vision & Life Insurance for employees (Family coverage available at employee cost) • 401(k) Retirement Plan • Parental Leave • Free Access to Javvy Products • Career Growth Opportunities • Collaborative, Fast-Paced Start-Up Environment