Director – International Commercialization Strategy

🕒 vor 5 Tagen

🗽 New York – Remote

info

💵 $186.000 - $275.000 / Jahr

⏰ Vollzeit

🔴 Experte

👔 Direktor

🦅 H1B-Visum-Sponsor

info

🗣️🇺🇸🇬🇧 Englisch erforderlich

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Logo of Life360

Life360

201 - 500 Mitarbeiter

Gegründet 2008

👥 B2C

📡 Telekommunikation

💰 Post-IPO Equity im 2022-11

B2C • Safety • Telecommunications

Life360 ist eine führende App für Familiensicherheit, die eine umfassende Palette von Diensten für Standort- und digitale Sicherheit bietet. Mit Life360 können Benutzer mühelos ihren Standort teilen, ihre Telefone verfolgen und Sicherheitsmaßnahmen beim Fahren verwalten, einschließlich Unfallerkennung und 24/7 Pannenhilfe. Die App beinhaltet Funktionen zur digitalen Sicherheit, wie Identitätsschutz und SOS-Benachrichtigungen, um Sicherung und Prävention für jedes Familienmitglied zu gewährleisten. Die Pläne von Life360, zu denen kostenlose, Gold- und Platin-Optionen gehören, sind darauf ausgelegt, verschiedene Bedürfnisse zu erfüllen und bieten Sicherheit durch fortschrittliche Sicherheits- und Koordinationstools. Die App wird von Millionen von Nutzern vertraut und ist in den App-Stores für ihre Effizienz und Zuverlässigkeit hoch bewertet, wenn es darum geht, Familienmitglieder zu verbinden und deren Sicherheit zu gewährleisten.

Beschreibung

• Develop an integrated monetization strategy across International markets, including Europe, Latin America, Asia, Australia, and New Zealand. • Build monetization frameworks and market-specific playbooks for evaluating product readiness and investment prioritization, that translate into actionable go-to-market launch decisions. • Partner with Finance and the GM to model scenario analyses, TAM, ARPU sensitivity, and unit economics that directly inform investment cases. • Act as the primary commercial strategy partner to the GM of International, helping sharpen priorities, stress-test initiatives, and connect product and commercial decisions. • Collaborate across product, growth, marketing, partnerships, and the broader Commercial Strategy team to ensure commercial logic is embedded in everything the International OG ships or invests in. • Partner with the Ads and Devices OGs to define the on-ramp for bringing the full Life360 commercial stack to International markets. • Define and maintain the KPI framework for International commercial performance, including leading indicators that flag when markets are (or are not) on track. • Establish an operating cadence for performance visibility, including dashboards, business reviews, and early-warning signals for course corrections. • Track the ROI of commercial bets and bring structured post-mortems when investments underperform. • Partner with and influence the CRO and executive team on international commercial strategy, translating complex market dynamics into clear strategic direction and driving alignment across the organization. • Operate with influence across a matrixed organization, rallying engineering, product, marketing, and finance behind a shared commercial vision for International.

🎯 Anforderungen

• high-growth consumer apps or consumer technology businesses. • Proven ownership of pricing and monetization strategy, ideally including experience adapting or designing models for non-US markets with meaningfully different customer economics. • Strong financial and analytical foundation with hands-on experience building advanced models (unit economics, LTV, CAC, ARPU sensitivity, TAM, elasticity) that directly inform investment decisions. • Deep experience partnering cross-functionally, including with Product, Product Marketing, Finance, Growth, and Engineering, to translate strategy into execution. • Exceptional first-principles thinker who synthesizes incomplete data, challenges assumptions, and develops clear points of view in ambiguous, fast-moving environments. • Strong operator mindset: comfortable moving between long-range strategy and near-term performance management, QBR prep, KPI design, and operating cadence. • Executive-level communication skills, with experience creating crisp narratives for senior leadership and GMs. • Trusted advisor profile: someone who pressure-tests plans constructively, rallies teams toward clarity, and balances skepticism with momentum. • Experience with consumer mobile apps at scale (tens of millions of MAU) is a strong plus. • Exposure to subscription, partnership, and alternative monetization models (microtransactions, telco, data products, ad-supported tiers) is a plus.

🏖️ Vorteile

• Competitive pay and benefits. • Medical, dental, vision, life and disability insurance plans (100% paid for US employees). We offer supplemental plans for medical and dental for Canadian employees. • 401(k) plan with company matching program in the US and RRSP with DPSP plan for Canadian employees. • Employee Assistance Program (EAP) for mental wellness. • Flexible PTO and 12 company wide days off throughout the year. • Winter and Summer Weeklong Synchronized Company Shutdowns • Learning & Development programs. • Equipment, tools, and reimbursement support for a productive remote environment. • Free Life360 Platinum Membership for your preferred circle. • Free Tile Products

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