Local Marketing Manager

🕒 vor 10 Tagen

🗣️🇺🇸🇬🇧 Englisch erforderlich

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Logo of Nutrabolt

Nutrabolt

201 - 500 Mitarbeiter

Gegründet 2002

👥 B2C

🧘 Wellness

🛒 Einzelhandel

💰 €863.000.000 Secondary Market - Nutrabolt im 2022-12

B2C • Wellness • Retail

Nutrabolt ist ein weltweit aktives Gesundheits- und Wellnessunternehmen mit Sitz in Austin, das leistungsorientierte Ernährungs- und Getränkepositionen entwickelt, vermarktet und vertreibt, darunter die Marken C4 Energy, Cellucor und XTEND. Das Unternehmen produziert Energydrinks, Pre-Workout-Pulver, Hydratationsmischungen und andere Sporternährungsprodukte, die auf Athleten und Fitnessbegeisterte abzielen, und strebt breite Einzelhandels- und Vertriebspartnerschaften an, um die globale Reichweite zu erweitern. Nutrabolt legt Wert auf Sportlersponsoring und Sportsponsorships, Unternehmensverantwortung (ESG- und plastikneutrale Initiativen) und den Aufbau einer starken Unternehmenskultur.

Beschreibung

• Own and execute the local marketing strategy for assigned market, translating national brand priorities into culturally relevant, high-impact local programs • Plan, manage, and optimize field marketing, sampling, and experiential activations at key moments in local culture (events, campuses, retail, fitness, nightlife, community) • Lead, coach, and manage Field Marketing Managers and Brand Ambassadors, ensuring best-in-class execution, professionalism, and brand representation • Build and manage local partnerships with retailers, gyms, colleges, events, talent, athletes, and influencers to drive awareness and trial • Serve as the local market expert and brand voice, providing insights on culture, trends, competitors, and opportunities unique to the region • Partner closely with Sales, DSD partners, and Retail Marketing to support launches, promotions, and in-store execution that drive velocity • Oversee budget management, resource allocation, and vendor coordination to maximize impact and efficiency • Track, analyze, and report on key KPIs (events executed, samples distributed, impressions, household penetration indicators, velocity drivers) • Identify what’s working locally and optimize or pivot strategies to improve performance and scale best practices across markets • Ensure all activations and partnerships are on-brand, compliant, and operationally sound

🎯 Anforderungen

• Bachelor’s degree in Marketing, Communications, Business, PR or related field • 3-5 years of experience in marketing and/or event planning • Experience working with Beverage DSD’s and/or distribution partners • Has demonstrated leadership ability • Experience managing and developing field or local marketing teams (hiring, coaching, performance management) • Experience partnering cross-functionally with Sales, Retail Marketing, Influencer/Talent, and Brand teams • Strong budget ownership experience, including forecasting, spend tracking, and ROI optimization • Proficiency in Microsoft Word, Excel, and Outlook • Is extremely organized and can juggle multiple, competing priorities • Ability to carry 50lbs+ and meet physical demands of the job

🏖️ Vorteile

• competitive health insurance • life insurance • mental wellness programs • 401K matching • a Lifestyle Spending Account • unlimited vacation paid time off • volunteer time off • discounts on C4 Energy, Cellucor, and XTEND products • paid parental leave • reimbursement for expenses related to childcare, fertility treatments, legal fees

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