Manager, Campaign Operations

🕒 vor 5 Tagen

🇺🇸 Vereinigte Staaten – Remote

⏰ Vollzeit

🟡 Mittelstufe

🟠 Senior

⚙️ Operations

🦅 H1B-Visum-Sponsor

Dieses Unternehmen hat in der Vergangenheit H1B-Visa gesponsert.

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Presidio

WebsiteLinkedInAlle Stellen

1001 - 5000 Mitarbeiter

🤝 B2B

🤖 Künstliche Intelligenz

🔒 Cybersecurity

💰 Private equity im 2011-05

B2B • Artificial Intelligence • Cybersecurity

<Presidio> ist ein globaler Anbieter von Technologiedienstleistungen und -lösungen, der agile, sichere digitale Plattformen für Unternehmenskunden entwirft, implementiert und verwaltet. Das Unternehmen unterstützt Organisationen bei der Beschleunigung der digitalen Transformation durch Cloud-Migration und -Management, KI und Datenengineering, Cybersicherheit, Netzwerk und Infrastruktur, Zusammenarbeit und Managed Lifecycle Services. Presidio bietet zudem Beschaffung, Finanzierung und Verbrauchsmodelle, branchenspezifische Lösungen und operativen Support für regulierte und öffentliche Sektorkunden.

Beschreibung

• Build, launch, and optimize multi-channel marketing campaigns (e.g., email, landing pages, forms, and nurture programs) • Configure and manage campaigns within the marketing automation platform (MAP), ensuring accuracy, scalability, and adherence to best practices • Set up and maintain campaign assets, including emails, landing pages, and forms, with a focus on performance and user experience • Implement and manage campaign tracking frameworks, including UTMs, naming conventions, and attribution inputs to ensure accurate reporting • Develop and manage audience segmentation, including dynamic lists and targeting strategies • Build, maintain, and optimize automated nurture programs to support lead engagement and progression through the funnel • Support campaign planning and intake processes, including maintaining campaign calendars and coordinating with stakeholders • Own and continuously improve the campaign operating model, ensuring clear processes, timelines, and accountability across execution • Manage campaign workflow and project coordination within project management tools (e.g., Asana), including intake, task tracking, and cross-functional alignment • Ensure data integrity and consistency across campaigns, systems, and reporting • Collaborate with marketing, demand generation, and operations teams to align campaign execution with strategic objectives • Identify and implement opportunities to improve campaign processes, performance, and scalability.

🎯 Anforderungen

• 5+ years of experience in marketing operations, campaign operations, or marketing automation • Hands-on experience building and executing multi-channel campaigns within a marketing automation platform (e.g., Marketo, HubSpot, Eloqua, Pardot) • Proven ability to build and launch campaigns including email, landing pages, forms, and nurture programs • Experience implementing campaign tracking frameworks, including UTMs, naming conventions, and attribution inputs • Strong understanding of audience segmentation, list management, and data hygiene best practices • Experience working with CRM systems (e.g., Salesforce) • Experience supporting campaign planning, intake processes, and campaign calendars • Experience managing workflows and projects within project management tools (e.g., Asana or similar) • Strong attention to detail with a focus on accuracy in campaign setup, QA, and execution • Ability to manage multiple projects simultaneously in a fast-paced environment • Strong problem-solving skills with the ability to troubleshoot campaign or system issues independently • Effective communication and collaboration skills across cross-functional stakeholders.

🏖️ Vorteile

• Health insurance • Retirement plans • Paid time off • Flexible work arrangements • Professional development