Marketing Coordinator

🕒 vor 1 Monat

🍂 Massachusetts – Remote

🍂 Massachusetts – Remote

💵 $50.000 - $60.000 / Jahr

⏰ Vollzeit

🟢 Junior

🟡 Mittelstufe

🎡 Marketing

🦅 H1B-Visum-Sponsor

Dieses Unternehmen hat in der Vergangenheit H1B-Visa gesponsert.

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Questex

WebsiteLinkedInAlle Stellen

201 - 500 Mitarbeiter

Gegründet 2005

📱 Medien

🤝 B2B

💰 Private equity im 2005-06

Media • B2B

Questex ist ein führendes Informations- und Veranstaltungsunternehmen, das sich auf die Erlebniswirtschaft konzentriert. Es produziert Präsenz- und Digitalkonferenzen, Messen, Newsletter, Websites und Content-Marketing-Programme, die Fachleute und Anbieter über Branchen wie Gastgewerbe, Gesundheitswesen, erlebnisorientierte Technologie und Wellness miteinander verbinden. Das Unternehmen kombiniert Live-Veranstaltungen mit datengesteuerten Zielgruppenansprache, Analysen und digitalen Gemeinschaften, um Käufern und Verkäufern zu helfen, Produkte zu entdecken, von Experten zu lernen und Geschäftsergebnisse zu erzielen.

Beschreibung

• Support audience acquisition and registration growth for events through email, social media, partnerships, and digital channels • Execute and optimize marketing campaigns in collaboration with marketing and cross-functional teams • Assist in developing compelling messaging for emails, social media, and website content that resonates with key hospitality audiences • Maintain and update event websites to ensure accurate, engaging, and conversion-focused content • Manage and grow social media presence across assigned brands; proactively create content to drive engagement and registrations • Create basic marketing assets using tools like Canva to support campaigns across email, social, and web • Track, analyze, and report on campaign performance; use insights to optimize results and improve audience targeting • Support audience segmentation and persona development to better target key attendee groups (e.g., owners, operators, bartenders, hotel leaders) • Collaborate on onsite marketing execution, including signage, activations, and sponsor integrations to enhance the attendee experience • Leverage speaker, sponsor, and partner content to amplify marketing efforts across channels • Stay informed on hospitality industry trends, marketing best practices, and emerging tools (including AI) to continuously improve campaign performance and efficiency

🎯 Anforderungen

• Strong written and verbal communication skills. • Strong attention to detail; diligent, proactive, organized, accountable, analytical, and highly motivated team player with solid project management skills. • Ability to learn new technologies, tools, and processes quickly and thrive in a dynamic, fast-paced, high-growth environment while managing multiple projects under tight deadlines. • Strong working knowledge of the Microsoft Office Suite. • Results-driven mindset with a strong desire to meet and exceed expectations. • Bachelor’s degree in marketing, communications, management, or related field (preferred but not required). • 2+ years of experience in marketing, advertising, event support, or client/customer-facing roles. • Ad agency, events, or media industry experience. • Experience using Canva, Adobe Photoshop, or InDesign. • Experience with Omeda (email deployment) or similar marketing technologies (e.g., MailChimp, Eloqua, ActiveCampaign). • Experience using generative AI and AI-powered marketing platforms for ideation, drafting, optimization, and personalization of campaigns. • Demonstrated prompt-writing skills and data-driven application (email optimization, A/B testing, reporting, segmentation), including responsible AI usage practices such as fact-checking and bias awareness.

🏖️ Vorteile

• Vacation - 15-20 days depending on years of service • 12 Paid Holidays • Health and Welfare Benefits (medical, dental, vision, life, and others) • 401k, with Matching Contributions to include educational webinars sponsored by our 401K partner • Parental Leave • Online Educational Learning Library of over 16,000 courses for employees to enhance and develop their skills • Cariloop Membership Program to help support employees with the complexities of caregiving • FitOn Health, access to a leading digital wellness platform that offers premium online classes and nutrition guidance. • Wellness rewards and reimbursement opportunities offered thru our medical provider. • Access to Mental Health Resources thru our Group Life Insurance Plan and Medical Provider • Mission-driven culture with an enthusiastic, professional team • Work-life balance • Discounts through various partnerships