Marketing Manager

🕒 vor 13 Tagen

🇺🇸 Vereinigte Staaten – Remote

⏰ Vollzeit

🟡 Mittelstufe

🟠 Senior

🎡 Marketing

🗣️🇺🇸🇬🇧 Englisch erforderlich

Jetzt Bewerben
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Logo of Sago

Sago

1001 - 5000 Mitarbeiter

Gegründet 1968

🤖 Künstliche Intelligenz

Market Research • Artificial Intelligence • Consulting

Sago ist ein langjähriger Branchenführer, der seit über 55 Jahren qualitative und quantitative Marktforschungslösungen anbietet. Das Unternehmen bietet eine umfassende Palette von Dienstleistungen an, darunter globale qualitative und quantitative Forschung, Neuromarketing und Beratung. Sago bedient eine breite Palette von Branchen, darunter Konsumgüter, Finanzdienstleistungen, Medien und Gesundheitswesen. Sie sind bestrebt, durch adaptive Lösungen und einen beratenden Ansatz tiefe Kundenbeziehungen zu schaffen, indem sie KI-Technologie wie ihre Query AI-Funktion nutzen, um Einblicke und Forschungseffizienz zu verbessern.

Beschreibung

• - Execute and manage end-to-end email marketing campaigns within HubSpot • - Build, test, schedule, and launch marketing emails, nurture streams, and automated workflows • - Manage audience segmentation, personalization, suppression lists, and campaign targeting • - Conduct A/B testing to improve campaign engagement and conversion performance • - Ensure all campaigns are delivered accurately, on time, and aligned with brand standards • - Own day-to-day HubSpot operations, including workflows, forms, lists, automation, and campaign setup • - Monitor and troubleshoot platform issues, automation failures, sync errors, and campaign delivery problems • - Maintain data hygiene and ensure CRM/database integrity across systems • - Collaborate with Salesforce and other integrated platforms to ensure seamless marketing operations • - Identify opportunities to improve automation efficiency and scalability • - Develop and maintain campaign performance dashboards and reporting • - Analyze email marketing KPIs including deliverability, open rates, CTR, conversion rates, and pipeline impact • - Provide actionable insights and optimization recommendations based on campaign performance • - Support leadership with recurring reporting and marketing performance analysis • - Partner closely with content, creative, digital, analytics, and sales teams to execute campaigns effectively • - Coordinate campaign timelines, approvals, testing, and stakeholder communication • - Support broader marketing initiatives and operational process improvements

🎯 Anforderungen

• - · 5 years of experience in marketing operations and managing marketing automation tools • - · 3-5 years of hands-on experience managing HubSpot, specifically focused on email marketing and marketing automation • - · Strong experience building workflows, nurture journeys, segmentation strategies, and automated campaigns • - · Proven ability to manage multiple campaigns and deadlines in a fast-paced environment • - · Strong analytical mindset with experience in campaign reporting and performance optimization • - · Exceptional attention to detail and strong QA/testing capabilities • - · Experience with CRM systems and integrations, preferably Salesforce • - · Understanding of email deliverability best practices and marketing operations processes • - · Strong communication and stakeholder management skills • - · Experience with Google Ads, LinkedIn Ads, Google Analytics, and Google Tag Manager (GTM) is a plus • - · Exposure to B2B marketing environments and lead generation programs is preferred

🏖️ Vorteile

• - Location: Remote • - Job Type: Full time, Exempt • - Eligible for Sago's benefits program designed to support all our US full-time employees including: health, dental, and vision insurance, 401(k) with employer match, paid time off and holidays.

Jetzt Bewerben

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