Director of Digital Demand Gen

Stelle nicht auf LinkedIn

🕒 vor 1 Monat

Jetzt Bewerben

Ähnliche Remote-Jobs finden

E-Mails für Remote-Jobs erhalten

📊 Überprüfen Sie Ihre Lebenslauf-Bewertung für diese Stelle

Verbessern Sie Ihre Chancen auf ein Vorstellungsgespräch, indem Sie Ihre Lebenslauf-Bewertung vor der Bewerbung überprüfen.

Lebenslauf hochladen

Sayari

WebsiteLinkedInAlle Stellen

1 - 10 Mitarbeiter

🔬 Wissenschaft

🤝 B2B

Science • B2B

Sayari ist ein französisches Umweltberatungs- und Forschungsbüro, das Organisationen dabei unterstützt, die neuesten wissenschaftlichen Fortschritte für eine nachhaltige Entscheidungsfindung zu operationalisieren. Das Unternehmen entwickelt Umweltdaten, führt Lebenszyklusanalysen durch und erstellt Strategien zur Reduzierung von Umweltauswirkungen, zur Förderung der Biodiversität und zur Verbesserung der Wasserresilienz. Sayari bedient öffentliche Akteure, große Unternehmen, KMUs und Startups, indem es maßgeschneiderte Studien, Werkzeuge und Schulungen anbietet, um Regulierungen vorauszusehen, die Leistung zu verbessern und die Attraktivität für Investoren und Stakeholder zu steigern. Mit Sitz in Saint-Germain-en-Laye, Frankreich, nimmt Sayari an nationalen Initiativen wie AGRIBALYSE und Umweltfußabdruck-Ausschüssen teil.

Beschreibung

• Architect and execute a full-funnel demand generation strategy across paid digital, ABM, content syndication, email, and social to drive predictable pipeline. • Manage and mentor a high-performing team of three, including BDR and Event Management functions, to ensure alignment between digital demand and field execution. • Scale account-based marketing (ABM) programs using 6sense or equivalent intent data to engage priority accounts with AI-powered personalization. • Partner with Sales and RevOps to define MQL/SQL criteria, lead scoring frameworks, and attribution models that tie marketing investment to revenue. • Own the digital advertising budget and strategy, optimizing paid search and social toward pipeline contribution rather than vanity metrics. • Deploy AI tools and workflows to accelerate content creation, automate campaign optimization, and improve targeting efficiency. • Establish a regular reporting cadence for senior leadership, using Salesforce and attribution data to translate campaign performance into strategic insights. • Design integrated multi-channel campaigns that seamlessly connect digital touchpoints with virtual and in-person events.

🎯 Anforderungen

• 10+ years of B2B demand generation experience, with 3+ years in a senior leadership role owning pipeline and revenue targets. • Proven track record of driving revenue growth at companies with $100M+ ARR. • Deep expertise in multi-segment B2B technology marketing, specifically for Enterprise, Government, or Financial Services buyers. • Expert-level command of Marketo, HubSpot, 6sense, Demandbase, and Salesforce. • Demonstrated experience using AI tools to optimize marketing operations and personalization at scale. • Strong analytical orientation with the ability to build and interpret complex attribution and funnel models. • High agency leadership style with a focus on second-order thinking and ruthless prioritization. • Experience marketing to government agencies or intelligence community buyers. • Background in risk intelligence, RegTech, or FinCrime compliance markets. • Familiarity with government procurement cycles and SLED/Federal demand gen strategies.

🏖️ Vorteile

• 100% fully paid medical, vision, and dental for employees and their dependents • Generous time off; we observe all US federal holidays, close our office for a winter break (12/24-12/31), in addition to granting 18 PTO days and 10 sick days • Outstanding compensation package; competitive commissions for revenue roles and quarterly bonuses for non-revenue positions • A strong commitment to diversity, equity, and inclusion • Eligibility to participate in additional benefits such as 401k match up to 5%, 100% paid life insurance (up to $100,000 coverage), and parental leave • A collaborative and positive culture - your team will be as smart and driven as you • Limitless growth and learning opportunities