Marketing Campaign Manager – B2B SaaS

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TeamDynamix

WebsiteLinkedInAlle Stellen

51 - 200 Mitarbeiter

Gegründet 2001

🤖 Künstliche Intelligenz

🏢 Unternehmen

💰 Secondary market im 2023-01

Artificial Intelligence • Enterprise

Wir legen die Macht eines synchronisierten Unternehmens in Ihre Hände. Denn wenn alles und jeder reibungslos zusammenarbeitet, können Sie höhere Ziele anstreben und schneller dort ankommen. Bleiben Sie dem Wandel einen Schritt voraus, indem Sie ITSM/ESM mit Unternehmensintegration und -automation zusammenführen - alles auf einer No-Code-Plattform. Wir bieten unseren Kunden flexible, agile Lösungen, die es ihnen ermöglichen, schnell zu implementieren, zu erweitern und weiterzuentwickeln - begeistern Sie alle mit Technik, die funktioniert!

Beschreibung

• Develop and execute targeted customer marketing programs that drive awareness and demand for the unified platform for cross-sell and upsell opportunities. • Collaborate with sales and product marketing to create campaigns that promote additional products and capabilities. • Support account-based initiatives focused on expanding strategic customers. • Build segmented customer communication strategies including email campaigns and targeted lifecycle programs aimed at driving customer expansion. • Support customer-focused events in terms of ideation, logistics, promotions, and manage content planning. Events could include customer dinners or cocktail receptions, virtual customer summits, customer webinars, and live sessions or executive meetings surrounding conferences. • Attend trade shows periodically where TeamDynamix has a large customer presence. • Help create opportunities for customers to connect and share best practices. • Work with product marketing to support a customer advocacy program including: Project manage the sourcing of reviews and testimonials (Gartner Peer Insights, Info-Tech Software Reviews, G2, etc.) • Act as liaison to secure customer speakers for events and webinars • Identify and support opportunities where customer gifting, swag, or recognition programs can strengthen relationships and drive advocacy. • Identify and nurture champions across the customer base. • Track engagement and performance across customer programs. • Report on key metrics including expansion pipeline influence and revenue, advocacy growth, and campaign performance. • Use insights to continuously optimize customer marketing strategies. • Versatile marketer capable of supporting cross-functional programs—including events, webinars, social media, email marketing, and direct mail—to help the broader marketing team deliver successful campaigns. • Experience supporting channel partners and partner campaigns is a plus.

🎯 Anforderungen

• 5+ years of experience in B2B marketing, preferably in high-growth SaaS or enterprise software • Proven experience supporting a high-growth company through customer marketing, event marketing, or demand generation • Experience supporting virtual events, webinars, or user conferences (ZoomWebinar, Webex Events, etc.) • Familiarity with marketing automation and CRM platforms (Pardot, HubSpot, Marketo, Salesforce, etc.) • Strong collaboration and communication skills; ability to work cross-functionally and command a room when necessary • Robust project management and campaign execution skills • AI-forward early adopter with strong AI usage skill set and examples • Strong copywriting skills with the ability to QA your own work • Data-driven mindset with experience measuring marketing impact • Deep knowledge of the customer journey and the ability to translate customer needs, challenges, and goals into meaningful marketing programs • Must be willing to travel up to 20% for conferences, trade shows, and company events • Flexible to help support campaigns across Marketing as the need arises; “one team” mentality • You share our values, and work in accordance with those values. We have a 4.8 rating on Glassdoor for a reason!

🏖️ Vorteile

• Competitive compensation that reflects employees’ skills and contributions. • Comprehensive health insurance plans. • Wellness programs that promote physical and mental well-being. • Traditional and Roth 401(k) savings options with company match. • Remote-first with flexible working hours. • Prioritized work-life balance, with 15 observed days off in addition to PTO. • Family-friendly policies including paid parental leave. • Paid life insurance, short-term, and long-term disability insurance. • Regular acknowledgement of achievements with recognition programs. • Counseling services and resources for personal and professional challenges. • Transparent communication about company goals, strategy, and performance. • Regular feedback sessions and performance reviews. • Anti-bias and anti-harassment training programs. • Trust and autonomy in decision-making within your role. • Work environment that encourages you to be your authentic self. • Flat management structure with approachable leaders who want to hear your feedback.