Director, Digital Marketing, Operations & Analytics

🕒 vor 1 Monat

🇺🇸 Vereinigte Staaten – Remote

⏰ Vollzeit

🔴 Experte

🌐 Digital-Marketing-Manager

🦅 H1B-Visum-Sponsor

Dieses Unternehmen hat in der Vergangenheit H1B-Visa gesponsert.

👻 Geisterscore 20%

Was es bedeutet: wie wahrscheinlich diese Stelle offen bleibt, ohne dass aktiv eingestellt wird.So liest du es: 60 % oder höher heißt, wir halten das für einen Geisterjob. Niedrigere Werte sind weniger bedenklich.Wie wir werten: Dauer offen, Neuveröffentlichungen, offene Stellen vs Teamgröße, wie schnell Stellen geschlossen werden, und ob ein Gehalt angegeben ist.Hinweis: eine Schätzung aus öffentlichen Daten, kein Urteil über das Unternehmen. Echte Stellen können hoch punkten, nutze es also als Hinweis, nicht als Fakt.

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Watts Water Technologies

WebsiteLinkedInAlle Stellen

5001 - 10000 Mitarbeiter

Gegründet 1874

🏗️ Bauwesen

🏭 Fertigung

📦 Logistik

Construction • Manufacturing • Logistics

Watts Water Technologies ist ein weltweit führender Anbieter in der Planung und Herstellung von Wassertechnologielösungen. Das Unternehmen bietet ein breites Spektrum an Produkten im Zusammenhang mit Sanitär- und Durchflussregelung, Wasserqualität und Regenwassernutzung, Entwässerung, HLK und Warmwassersystemen. Watts engagiert sich für Nachhaltigkeit und Innovation und liefert intelligente Lösungen wie Sensortechnologie und IoT-verbundene Produkte zur Verbesserung des Wassermanagements und der Wassereinsparung. Ihr umfangreiches Produktsortiment umfasst automatische Regelventile, Gasanschlusssysteme, Kessel, hydronische Heizlösungen und mehr. Watts Water Technologies operiert mit einem Fokus auf Sicherheit, Einhaltung von Vorschriften und Kundendienst und bedient verschiedene Industriebranchen. Das Unternehmen ist bekannt für sein Engagement für ökologische Nachhaltigkeit.

Beschreibung

• Define and scale digital experience, marketing technology, analytics and marketing operations capabilities across the Americas • Lead a shared-services Center of Excellence partnering with regional marketing, product marketing, sales, customer experience, IT and commercial teams • Develop and execute the multi-year strategy and operating roadmap for digital experience, marketing operations, CRM, analytics, marketing technology, AI-enabled capability building and digital channel enablement • Lead, coach and develop a high-performing team responsible for website operations, user experience, content enablement, SEO/SEM, analytics, CRM, marketing automation, project delivery and marketing technology platforms • Own the strategy for Watts digital properties, including customer journey design, user experience, search discoverability, conversion optimization, personalization, accessibility and site performance • Advance ecommerce and digital channel growth through product content, digital merchandising, lead capture, customer acquisition and engagement • Oversee marketing technology architecture, CRM integration, marketing automation, lead management, data governance and vendor performance • Build executive-level dashboards, attribution models and reporting structures connecting digital engagement, campaign performance, pipeline influence, customer behavior and marketing investment to business results • Establish operating models, governance frameworks, service level expectations and intake/prioritization processes • Drive AI and automation adoption to improve productivity, speed to market, campaign effectiveness, content creation, insight generation and customer engagement • Serve as a strategic partner to regional and global stakeholders, translating commercial priorities into digital capabilities and execution plans • Manage agency, consulting and technology partnerships, including scopes of work, budgets and performance expectations • Champion Watts values through leadership actions, team development and cross-functional collaboration • Assume other projects and duties assigned by the Vice President, Marketing - Americas • Report to the Vice President of Marketing • Travel up to 30% domestically and internationally

🎯 Anforderungen

• Bachelor's degree in Marketing, Business, Communications, Analytics, Information Systems or related field; equivalent experience considered • 12+ years of progressive leadership experience in digital marketing, digital experience, ecommerce, marketing operations, analytics, CRM, marketing technology or customer experience • 5+ years of people leadership experience, including leading managers, developing talent and building high-performing cross-functional teams • Proven experience building or transforming a digital marketing, ecommerce, customer experience or marketing operations function in a complex, multi-brand or matrixed environment • Demonstrated ownership of website strategy, user experience, customer journey optimization, SEO/SEM, digital campaign performance and conversion improvement • Hands-on leadership experience with CRM, marketing automation, analytics platforms, web content management systems, data governance practices and marketing technology/vendor ecosystems • Strong ability to connect digital activity to business outcomes through dashboards, attribution, financial analysis, executive reporting and actionable insights • Executive communication, change leadership, stakeholder management and cross-functional partnership skills • Ability to influence sales, marketing, product, IT, finance and operations leaders • Understanding of and adherence to applicable laws, codes, policies, regulations, and safety practices and procedures • Must successfully establish employment eligibility and satisfactorily complete background checks and required pre-employment testing • Preferred: experience in building products, manufacturing, industrial, commercial construction or durable goods sectors • Preferred: experience leading a Digital Marketing or Digital Experience Center of Excellence supporting multiple brands, business units or regions • Preferred: experience supporting ecommerce growth, digital merchandising, product information management, distributor/channel enablement or marketplace optimization • Preferred: advanced understanding of customer journey mapping, content strategy, personalization, web analytics, SEO/SEM and marketing performance optimization • Preferred: experience using AI, automation and modern marketing technologies • Preferred: MBA or advanced degree in business, marketing, analytics, technology or a related discipline • Commitment to Watts’ values and cultural beliefs • Punctuality and dependability • Ability to be flexible and adapt to changing work priorities and stressful conditions • Adherence to personnel policies, procedures and standards • Maintain productive and collaborative relationships with other Watts employees

🏖️ Vorteile

• Competitive compensation based on your skills, qualifications and experience • Comprehensive medical and dental coverage • Retirement benefits • Family building benefits, including paid maternity/paternity leave • 10 paid holidays • Paid Time Off • Continued professional development opportunities • Educational reimbursement • Fitness reimbursements • Employee discount programs