Head of Marketing

🕒 vor 2 Monaten

🌵 Arizona, California, +28 weitere Bundesländer – Remote

🌵 Arizona – Remote 🏄 California – Remote ⛰️ Colorado – Remote 🦌 Connecticut – Remote 🐊 Florida – Remote 🥔 Idaho – Remote 🌽 Illinois – Remote 🌾 Iowa – Remote 🏖️ New Jersey – Remote 🌶️ New Mexico – Remote 🗽 New York – Remote 🌲 North Carolina – Remote 🏈 Ohio – Remote 🌪️ Oklahoma – Remote 🌲 Oregon – Remote 🦀 Maryland – Remote 🍂 Massachusetts – Remote 🚗 Michigan – Remote ❄️ Minnesota – Remote 🏰 Missouri – Remote 🔔 Pennsylvania – Remote ⚓ Rhode Island – Remote 🎸 Tennessee – Remote 🤠 Texas – Remote ⛷️ Utah – Remote 🍁 Vermont – Remote ⚔️ Virginia – Remote ☕ Washington – Remote ⛰️ West Virginia – Remote 🧀 Wisconsin – Remote

💵 $143.478 - $217.585 / Jahr

⏰ Vollzeit

🔴 Experte

🎯 Marketingleiter

🦅 H1B-Visum-Sponsor

Dieses Unternehmen hat in der Vergangenheit H1B-Visa gesponsert.

👻 Geisterscore 8%

Was es bedeutet: die Wahrscheinlichkeit, dass für diese Stelle niemand wirklich einstellt.So liest du es: 60 % oder höher heißt, wir halten das für einen Geisterjob. Niedrigere Werte sind weniger bedenklich.Wie wir werten: Dauer offen, Neuveröffentlichungen, offene Stellen vs Teamgröße, wie schnell Stellen geschlossen werden, und ob ein Gehalt angegeben ist.Hinweis: eine Schätzung aus öffentlichen Daten, kein Urteil über das Unternehmen. Echte Stellen können hoch punkten, nutze es also als Hinweis, nicht als Fakt.

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Wikimedia Foundation

WebsiteLinkedInAlle Stellen

501 - 1000 Mitarbeiter

Gegründet 2003

🤝 Non-Profit

📚 Bildung

📱 Medien

💰 €2.500.000 Grant im 2019-09

Non-profit • Education • Media

Über die Wikimedia Foundation

Beschreibung

• Establish product marketing as an emerging function and develop processes and go-to-market approaches for engaging new external audiences • Recruit and lead product marketing team members • Coordinate with Foundation departments on external audience engagement and campaign planning • Apply retention and lifetime-engagement perspectives to product marketing • Develop product marketing metrics covering audience growth, campaign impact, adoption, retention, brand awareness, and GTM processes • Identify and prioritize market needs and balance them with product features • Partner with Brand Studio and Brand Management to develop a shared global brand marketing approach • Line-manage integrated and performance marketing team members, including paid media and owned digital experiences • Develop marketing briefs, staff projects, and create campaigns and activations to grow global brand visibility, likeability, and awareness • Align product marketing briefs with broader marketing and communications adoption • Oversee web, SEO/GEO, and app store strategy as organic growth channels • Oversee marketing technology and tooling, including integration among CRM, martech, product analytics, and communication platforms • Monitor trends, platform shifts, emerging channels, and marketing tools • Manage priorities across product marketing and integrated marketing • Oversee relationships with external agencies • Report to the Senior Director of External Communications

🎯 Anforderungen

• 12+ years of marketing experience • At least 5 years of product marketing experience in a B2C setting • Experience line-managing multidisciplinary marketing teams • Experience at a major website, online publisher, or platform growing and engaging global audiences at scale • Experience building product messaging and value propositions • Global audience segmentation and lifecycle marketing experience • Ability to adapt tone, voice, and messaging across cultural contexts • Experience in agile, fast-paced, complex, and ambiguous marketing environments • Ability to balance hands-on and strategic work, long-term strategy, and short-term performance demands • Experience leading through influence and collaboration across teams and departments • Experience developing and overseeing paid, owned, and earned media strategies • Ability to operate as a peer with internal stakeholders • Experience with campaign analytics and translating data into strategic decisions • Direct experience evaluating or implementing CRM or audience and campaign data platforms • Experience working remotely across multiple time zones and emerging markets, including leading a distributed team • Budget management experience • Current work authorization in the hiring location for non-US employees

🏖️ Vorteile

• Salaries set competitively, equitably, and consistently with Wikimedia Foundation values and culture • Pay adjusted to the country of hire for applicants outside the US • Remote work • Remote-first organization • Local third party Employer of Record (EOR) for non-US employees • Equal opportunity, inclusive, and equitable workplace • Application assistance or accommodation for qualified applicants with disabilities

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