Senior Client Account Strategist, Digital

Emploi pas sur LinkedIn

🕒 il y a 9 mois

🐊 Florida – Distant

🐊 Florida – Remote

💵 $80 000 - $93 000 / an

⏰ Temps Plein

🟠 Senior

💰 Responsable de comptes

Postuler Maintenant

Trouver des Emplois à Distance Similaires

Recevoir des emails pour des emplois à distance

📊 Vérifiez votre score de CV pour ce poste

Améliorez vos chances d'obtenir un entretien en vérifiant votre score de CV avant de postuler.

Télécharger le CV

321 The Agency

Site WebLinkedInTous les Emplois

11 - 50 employés

📱 Médias

Marketing • Media

321 The Agency est une agence de marque et sociale axée sur la création de legs de marque durables grâce à une narration puissante et un engagement social stratégique. Leur mission est de s'assurer que les marques non seulement existent, mais prospèrent, évoluent et deviennent des références culturelles. L'agence offre des services en matière d'analyse stratégique et de recherche, de création de marque et d'activation de campagne, en déployant à la fois des canaux médiatiques numériques et traditionnels. Elle met fortement l'accent sur la construction de connexions et l'engagement dans des conversations significatives qui se poursuivent au-delà de la période de campagne initiale. 321 The Agency collabore avec des partenaires technologiques pour optimiser les expériences de marque et atteindre le public grâce à un contenu ciblé à travers l'écosystème numérique.

Description

• Serve as the senior lead across several high-value digitally focused client accounts, acting as their trusted partner and business advisor • Develop and guide comprehensive digital marketing strategies spanning paid media, CRM, content, and automation focused on business growth • Lead high-level planning meetings, campaign reviews, and growth strategy sessions with clients and internal teams • Translate complex business objectives into actionable digital strategies and communicate across creative, media, and development teams • Actively apply AI-driven tools and techniques to optimize campaign performance, improve personalization, and streamline workflows • Lead digital campaign planning and audience targeting strategies across Meta, Google, LinkedIn, and YouTube • Own development and optimization of customer journey strategies from awareness to conversion to retention • Define campaign KPIs, budget allocations, and messaging priorities based on client goals and market insights • Oversee planning and execution of digitally led and lead gen-driven full-funnel marketing strategies across online and occasionally offline platforms • Create and present strategic campaign briefs, recommendations, and comprehensive post-campaign performance analysis • Mentor Client Strategists and Digital Account Strategists, providing strategic insight and guidance • Partner with department leadership to improve internal digital tools, workflows, and collaboration • Guide development of sophisticated CRM campaigns including email journeys, automations, and advanced list segmentation • Analyze customer behavior and engagement data to provide optimization and retention recommendations • Monitor, analyze, and collaborate to optimize campaign and account performance using analytics platforms • Build and present comprehensive monthly performance reports with KPIs and strategic optimization tactics • Lead onboarding for new accounts to ensure strategic alignment and operational clarity • Collaborate with business development to identify growth opportunities and scope new digital initiatives • Own revenue planning, budget tracking, and invoicing in coordination with account and project teams

🎯 Exigences

• 6+ years in digital marketing strategy, client strategy, account management, or marketing consulting—preferably in an agency environment • Demonstrated success managing high-value client relationships and leading complex digital marketing campaigns • Proven success managing and optimizing paid media campaigns (Google Ads, Meta, LinkedIn, YouTube, etc.) at scale • Experience supervising or mentoring a team; skilled at coaching and guiding direct reports • Advanced expertise in full-funnel digital marketing tactics including paid digital advertising, CRM, email strategy, and content-led conversion • Experience with CRM platforms (e.g., HubSpot, High Level, Salesforce) and sophisticated customer lifecycle planning • Strong understanding of advanced digital KPIs (ROAS, CAC, CTR, LTV, etc.) and performance optimization • Comfort with AI tools and innovation platforms to support campaign performance and workflow efficiency • Excellent communication and presentation skills, with the ability to simplify complexity and build buy-in with senior stakeholders • Meticulous attention to detail and exceptional organizational skills • Proficiency in Google Suite, ClickUp, and marketing analytics platforms • A proactive, solutions-focused mindset and a deep passion for client success, peer mentorship, and digital marketing innovation • Nice to Haves: Certification in Google Ads, Meta Blueprint, or HubSpot Academy courses • Nice to Haves: Experience with eCommerce marketing and conversion rate optimization • Nice to Haves: Knowledge of marketing automation tools, SEO, or GA4 • Nice to Haves: Experience leading digital transformation initiatives for clients