Director of Media Buying

🕒 il y a 2 mois

🌵 Arizona, California, +26 états de plus – Distant

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💵 $120 000 - $150 000 / an

⏰ Temps Plein

🔴 Expert

👔 Directeur

👻 Score fantôme 16%

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🗣️🇺🇸🇬🇧 Anglais requis

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Logo of 829 Studios

829 Studios

201 - 500 employés

Fondée en 2007

📣 Marketing

🤝 B2B

🤖 Intelligence artificielle

💰 Series unknown en 2021-09

Marketing • B2B • Artificial Intelligence

829 Studios est une agence de marketing digital et d'expérience de marque à service complet axée sur la performance. Ils fournissent des services de bout en bout, y compris le marketing de performance (recherche payante, social payant + organique, programmatique et CTV, médias de détail, affiliation), le SEO, l'automatisation du marketing, l'optimisation du taux de conversion, la stratégie de marque, la conception de produits web et numériques, les relations publiques et la communication de crise, les campagnes d'influenceurs et l'IA & analytics (ingénierie des données, BI, IA/ML). L'entreprise met l'accent sur une approche d'abord technologique avec des plateformes propriétaires (logiciel de performance Apollo et systèmes d'analytique) et des intégrations à travers les principales plateformes de publicité, d'analytique, de CMS et d'automatisation du marketing pour stimuler une croissance mesurable pour les clients dans les domaines B2B/entreprises, e-commerce, retail, enseignement supérieur et autres secteurs.

Description

• Serve as senior strategic lead across key enterprise programmatic relationships. • Guide annual, quarterly, and campaign-level media planning to ensure plans align with client business objectives. • Provide executive-level consultation on audience strategy, channel mix, measurement frameworks, and budget allocation. • Partner with Client Services leadership to support retention, growth, and overall client satisfaction. • Lead escalations, performance reviews, and strategic recommendations for high-priority accounts. • Ensure programmatic strategies are integrated with broader marketing initiatives. • Establish and uphold best practices for programmatic planning across Display, Video, CTV, Audio, Native, and emerging channels. • Review and elevate media plans, audience strategies, testing frameworks, and measurement approaches. • Drive consistency in planning methodologies, forecasting, and performance evaluation. • Ensure planning recommendations are grounded in data, business objectives, and market opportunities. • Act as a senior reviewer and quality assurance lead for major programmatic initiatives. • Lead day-to-day operational health of the programmatic team. • Drive workflow efficiency, delivery consistency, quality standards, and process improvements. Partner with department leadership on capacity planning, staffing recommendations, and resource allocation. • Coach and mentor Associate Directors, Strategists, and Media Buyers. • Support onboarding, training, and development initiatives to strengthen team capabilities. • Ensure operational processes support both client success and scalable growth. • Identify emerging technologies, platforms, and opportunities that enhance client performance. • Partner with executive leadership on evolving programmatic offerings, positioning, and go-to-market strategies. • Champion adoption of new capabilities, measurement approaches, and planning methodologies. • Represent the agency as a thought leader internally and externally when appropriate.

🎯 Exigences

• 10+ years of digital media buying and programmatic advertising experience. • 5+ years leading teams, departments, or agency service lines. • Extensive expertise managing multimillion-dollar media investments across programmatic channels. • Proven experience leading enterprise-level client relationships. • Strong understanding of agency operations, resource management, and financial performance. • Experience owning departmental budgets, forecasting, and profitability targets. • Deep experience across Demand Side Platforms (StackAdapt, DV360, TTD, etc.), Ad Servers (Campaign Manager), Web Analytics (Google Analytics), and MTA/MMMs. • Excellent written and verbal communication and presentational skills • Exceptional time management and organization skills • Knowledge of remarketing and advanced targeting tactics, including dynamic creative, CRM, site retargeting, search retargeting, keyword contextual, affinity, look-a-like, predictive, etc.

🏖️ Avantages

• Remote Workplace. You have the option to work at our office in Boston or remotely in one of these states: AZ, CA, CO, CT, FL, ID, IL, KY, ME, MD, MA, MI, MO, NV, NH, NJ, NY, NC, SC, OH, OK, PA, RI, TN, TX, UT, VT, VA. • Paid Time Off. Receive generous paid vacation benefits that increase each year you’re with us, 14 Company Holidays, and Summer Fridays from Memorial Day through Labor Day. • 401K + Match. 401K plan with 4% Safe Harbor employer match after one year of employment and financial literacy services provided through our retirement provider. • Life Insurance Benefit. No-cost coverage to ensure peace of mind for your family. • Short Term Disability Benefit. We've got you covered if you need to be OOO with an illness or injury that keeps you out of work. • Healthcare. Choose from several competitive healthcare plans for you and your family with 80% employer coverage for all medical and dental premiums, 100% employer coverage for vision, and the option to participate in the FSA program. • Commuter Benefits. Allocate pre-tax funds towards your commute to save up to 40% per year in transportation expenses. • Continuing Education. Access to monthly team-led webinars, exclusive 829-cohort based learning, digital course platforms, and funding opportunities to attend national conferences and events.

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