Global Marketing Account Lead

🕒 il y a 2 mois

🐊 Florida, Nebraska, +3 états de plus – Distant

🐊 Florida – Remote 🌾 Nebraska – Remote 🗻 New Hampshire – Remote 🏖️ New Jersey – Remote 🌾 North Dakota – Remote

💵 $93 500 - $145 200 / an

⏰ Temps Plein

🟠 Senior

💰 Responsable de comptes

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Arrow Components

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10 000+ employés

Arrow Components est la force motrice derrière arrow.com, le portail e-commerce d'Arrow Electronics, une entreprise du classement Fortune 120.

Description

• Develops, plans and leads the execution of global marketing strategy and experiences targeting both partner ecosystem audiences and direct sales end customers. • Responsible for the full marketing mix: to recruit, enable, and grow IT partners and develop net new business through global demand generation programs targeting end customers. • Liaise with global and regional marketing teams and stakeholders to build synergies and work collaboratively. • Own the tracking and reporting of global campaign KPIs and results in line with business expectation, responsible for regular communication of results to internal and external stakeholders. • Develop global go-to-market strategy, product positioning and messaging and target audiences/personas to create high-impact marketing campaigns that generate sales ready leads from suitable buyers. • Owns global marketing budget to deliver ROI against marketing plans, through effective marketing execution, leveraging Arrow ECS Performance Marketing Team. • Analyzes and articulates campaign effectiveness and metrics to Arrow, including but not limited to MQLs, Pipeline Value and Estimated Revenue. • Proposes creative ideas to maximize the impact of campaigns and drive growth.

🎯 Exigences

• Typically requires 5 to 7 years of global marketing experience • Minimum 3 years of experience in strategic marketing plan creation • Experience developing multi-tactic campaigns for multi-region execution utilising digital marketing, field marketing (event experience a must) and Account Based Marketing techniques. • Experience in developing marketing plans both to and through channel ecosystem partners. • Experience working in the IT channel with partners, preferably a distributor. • Team player, with strong interpersonal service skills • Ability to work in a fast-paced environment and handle several projects and multiple stakeholders at one time • Strong writing, presentation and communication skills • Proficient in Microsoft Office products.

🏖️ Avantages

• Medical, Dental, Vision Insurance • 401k, With Matching Contributions • Short-Term/Long-Term Disability Insurance • Health Savings Account (HSA)/Health Reimbursement Account (HRA) Options • Paid Time Off (including sick, holiday, vacation, etc.) • Tuition Reimbursement • Growth Opportunities • And more!