Senior Media Buyer

🔥 il y a 17 heures

🇺🇸 États-Unis – Télétravail

💵 $30 000 - $70 000 / an

⏰ Temps Plein

🟠 Senior

🎡 Marketing

👻 Score fantôme 20%

Ce que ça veut dire : la probabilité que personne ne recrute vraiment pour cette offre.Comment le lire : 60 % ou plus, on pense que c'est une offre fantôme. Un score plus bas est moins inquiétant.Comment on la calcule : ancienneté, republications, postes ouverts vs taille de l'équipe, rapidité de clôture, et si le salaire est indiqué.À noter : une estimation à partir de données publiques, pas un jugement sur l'entreprise. De vraies offres peuvent avoir un score élevé, alors prenez-le comme un indice, pas comme un fait.

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BM Digital

Site WebLinkedInTous les Emplois

51 - 200 employés

🛍️ eCommerce

📣 Marketing

eCommerce • Marketing

BM Digital est une agence leader du marketing digital. Notre mission est d’inspirer les personnes et les marques à avoir de l’impact grâce à la créativité, aux médias et à l’innovation. Nous pensons que la meilleure façon d’y parvenir est de cultiver une communauté inclusive, où chaque collaborateur a la possibilité de donner le meilleur de lui‑même, sur le plan créatif comme professionnel.

Description

• Own and lead paid media strategies across Meta, Google, TikTok, Snapchat, and other relevant channels • Determine budget allocation, campaign structure, audience targeting, creative angles, and investment opportunities • Balance short-term performance with building a scalable acquisition engine • Monitor performance with Media Analysts, identify trends, diagnose problems, and make decisions to improve efficiency and growth • Analyze the broader customer journey, including landing pages, conversion rates, offers, pricing, checkout, creative, retention, and post-purchase behavior • Develop testing roadmaps across audiences, creative, offers, messaging, campaign structures, and other growth levers • Evaluate experiments based on business impact and apply learnings to future strategy • Partner with Creative Strategists to identify opportunities and translate performance data into creative briefs • Own client relationships, lead strategic conversations, present insights, and explain recommendations • Identify opportunities across channels, audiences, offers, creative, funnels, and acquisition strategy

🎯 Exigences

• 6+ years of experience in paid media, performance marketing, growth marketing, or a related field • Significant experience managing e-commerce clients is required • Strong hands-on experience with Meta, Google, and TikTok • Additional platform experience such as Snapchat or X is valuable • Experience managing significant advertising budgets • Demonstrated ability to develop and execute paid media strategies that drive measurable business growth • Strong understanding of funnel performance, conversion rates, customer acquisition economics, and e-commerce metrics • Experience with creative testing, offer testing, and landing page or funnel optimization • Experience working closely with Creative, Analytics, Growth, or other cross-functional teams • Strong client-facing and presentation skills • Experience creating and presenting strategic recommendations to senior stakeholders • Strong analytical, problem-solving, and communication skills • Fluent spoken and written English

🏖️ Avantages

• Fully remote work • Opportunity to work with ambitious consumer brands • Access to experienced media, creative, growth, and technology teams • Access to proprietary data and tools such as Meteoric AI • Meaningful ownership over clients • Opportunity to test new ideas and identify growth opportunities • Path into media leadership, strategy, or broader growth responsibilities

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