Regional Marketing Manager

🕒 il y a 1 mois

🏄 California, Connecticut, +3 états de plus – Distant

🏄 California – Remote 🦌 Connecticut – Remote 🦞 Maine – Remote 🍂 Massachusetts – Remote 🍁 Vermont – Remote

💵 $80 000 - $95 000 / an

⏰ Temps Plein

🟡 Intermédiaire

🟠 Senior

🎡 Marketing

🦅 Parrain de Visa H1B

Cette entreprise a parrainé des visas H1B par le passé.

👻 Score fantôme 0%

Ce que ça veut dire : la probabilité que cette offre reste ouverte sans recrutement actif.Comment le lire : 60 % ou plus, on pense que c'est une offre fantôme. Un score plus bas est moins inquiétant.Comment on la calcule : ancienneté, republications, postes ouverts vs taille de l'équipe, rapidité de clôture, et si le salaire est indiqué.À noter : une estimation à partir de données publiques, pas un jugement sur l'entreprise. De vraies offres peuvent avoir un score élevé, alors prenez-le comme un indice, pas comme un fait.

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CELSIUS

Site WebLinkedInTous les Emplois

501 - 1000 employés

🍽️ Alimentation et boissons

🏥 Santé

📣 Marketing

💰 €550 000 000 Post-IPO Equity en 2022-07

Food & Beverage • Healthcare • Marketing

CELSIUS est une boisson énergisante conçue pour améliorer un mode de vie actif. Elle a été cliniquement prouvée pour stimuler le métabolisme et aider à brûler les graisses corporelles lorsqu'elle est combinée avec l'exercice. CELSIUS propose une gamme de produits, y compris des boissons énergisantes, des options d'hydratation et des sachets de poudre à emporter, fabriqués à partir d'ingrédients de qualité, sans conservateurs artificiels ni sirop de maïs à haute teneur en fructose. Elle vise à fournir un regain d'énergie, que vous soyez à la salle de sport ou occupé par vos tâches quotidiennes, soutenant à la fois la performance physique et les bénéfices cognitifs.

Description

• Develop and execute regional marketing plans across CELSIUS®, ALANI NU®, and ROCKSTAR® aligned with national priorities and local sales objectives • Identify market opportunities, cultural moments, and activation strategies supporting regional growth • Build quarterly activation calendars to increase consumer trial, retail conversion, and food service penetration • Optimize market investments and activation mix for reach, engagement, and efficiency • Partner with regional sales teams and distributor partners on retail priorities, account opportunities, and distribution objectives • Support food service growth through sampling programs, partnerships, and targeted activations • Provide marketing support for key account and market-specific initiatives • Manage regional budgets, forecasting, spend, invoices, compliance, and ROI • Track activation effectiveness and optimize investments based on performance • Support product forecasting, inventory planning, and resource allocation • Lead regional activations, sponsorships, sampling programs, and experiential initiatives • Manage and develop assigned employees, ensuring priorities, accountability, and executional excellence • Coordinate with agencies, vendors, and field resources for consistent execution • Oversee regional logistics, inventory, warehouse operations, and activation assets • Monitor and report performance metrics including reach, sampling volume, engagement efficiency, productivity, activation mix, and retail conversion impact • Use market insights and reporting tools to identify optimization opportunities and share recaps and recommendations • Collaborate with Marketing, Sales, Operations, distributors, community organizations, retail partners, food service operators, and agencies • Support national initiatives and regional priorities with market insights and consumer feedback

🎯 Exigences

• 3–5 years of experience in field marketing, experiential marketing, regional marketing, or related CPG, beverage, or food service roles • Experience developing and executing integrated marketing programs • Experience partnering with sales organizations and distributor networks • Willingness to travel up to 30% domestically throughout the assigned region • Ability to manage multiple projects and drive measurable business outcomes • Strong strategic planning, project management, organizational, analytical, and problem-solving skills • Excellent communication and relationship-building abilities • Ability to connect field marketing activity to business performance and manage multiple priorities in a fast-paced environment • Self-motivated with strong attention to detail and accountability • Valid U.S. Driver’s License required • Must pass an MVR (Motor Vehicle Record) screening • Ability to lift up to 25 pounds and stand for extended periods during activations and events

🏖️ Avantages

• Comprehensive Medical, Dental & Vision benefits • Long- and short-term disability • Life insurance • 10 Vacation days per year, subject to accrual policy • 11 Company paid holidays • 401(k) with Company match • Identity theft and legal services • Potential eligibility for bonuses • Potential eligibility for Restricted Stock Units, subject to company plans