Senior Director, Growth Marketing – Operations

🕒 il y a 7 jours

⛰️ Colorado – Distant

⛰️ Colorado – Remote

💵 $175 000 - $195 000 / an

⏰ Temps Plein

🟠 Senior

⚙️ Opérations

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Cin7

Site WebLinkedInTous les Emplois

201 - 500 employés

Fondée en 2014

☁️ SaaS

🛍️ eCommerce

🏪 Place de marché

💰 Private Equity Round en 2019-09

SaaS • eCommerce • Marketplace

Cin7 est un fournisseur de logiciels de gestion des stocks complet qui aide les entreprises à optimiser leurs opérations d'inventaire grâce à l'automatisation et à l'intégration. Leurs offres de produits incluent des fonctionnalités avancées de prévision et d'analyse, l'intégration des ventes multi-canaux, la gestion d'entrepôt et le support logistique tiers. Ils proposent des solutions adaptées aussi bien aux petites entreprises qu'aux clients de niveau entreprise, permettant une connexion fluide à travers divers canaux de vente et régions. Avec des fonctionnalités telles que le suivi des stocks en temps réel, l'automatisation des réapprovisionnements et la prévision de la demande basée sur l'IA, Cin7 vise à permettre aux entreprises de rationaliser leurs opérations et de croître efficacement.

Description

• Own and optimize Cin7’s inbound growth engine across paid media, web, lifecycle, AI engagement, and conversion pathways. • Drive pipeline creation and funnel efficiency across the customer journey. • Partner cross-functionally with Sales, Business Operations, Product Marketing, Partnerships, and Customer Success to improve revenue outcomes. • Build scalable growth programs aligned to company revenue goals and GTM priorities. • Lead adoption of AI-enabled marketing workflows, automation, and experimentation across the marketing organization. • Identify opportunities to improve speed, personalization, conversion, and operational efficiency using AI tools and systems. • Drive modern SEO, AEO (Answer Engine Optimization), AI search visibility, and content optimization strategies. • Evaluate and implement emerging AI technologies across the marketing ecosystem. • Own and evolve the marketing technology stack, including HubSpot, Salesforce integrations, analytics platforms, routing systems, and AI engagement tools. • Ensure scalable lead management, routing, attribution, lifecycle automation, and reporting processes. • Partner with Business Operations to maintain data integrity and improve funnel visibility across Marketing and Sales. • Build and maintain executive-level reporting, forecasting, attribution, and performance measurement frameworks. • Translate complex data into actionable business insights for executive leadership. • Drive a culture of experimentation, testing, and measurable performance improvement. • Oversee website growth strategy, conversion optimization, personalization, and digital experience initiatives. • Partner with content and digital teams to improve engagement, conversion rates, and buyer journey performance. • Leverage behavioral and intent data to create more personalized customer experiences. • Lead and mentor high-performing teams across demand generation, digital, web, and marketing operations. • Foster strong cross-functional alignment between Marketing, Sales, Business Operations, Product, and Executive stakeholders. • Operate as a strategic business partner with a strong bias toward execution and measurable impact.

🎯 Exigences

• 10+ years of experience in B2B SaaS marketing, growth, revenue marketing, or marketing operations leadership. • Proven experience owning pipeline generation and full-funnel growth strategy. • Deep expertise with modern marketing technology ecosystems, including CRM, MAP, analytics, attribution, and AI-enabled tools. • Strong understanding of AI applications within marketing, demand generation, automation, and digital experience optimization. • Experience partnering cross-functionally with Sales, Business Operations, Finance, Product Marketing, and Executive Leadership. • Strong analytical and forecasting capabilities with executive-level communication skills. • Experience leading and developing high-performing teams in fast-paced growth environments. • Familiarity with SMB SaaS GTM motions preferred. • Demonstrates a strong understanding of how AI is transforming modern B2B marketing, revenue operations, and buyer engagement. • Comfortable leveraging AI tools and workflows to improve personalization, campaign execution, analytics, forecasting, content operations, and operational efficiency. • Able to identify, evaluate, and operationalize practical AI use cases across the GTM organization. • Understands how AI can support modern demand generation strategies, including conversational marketing, AI SDRs, intent signals, workflow automation, and predictive insights. • Familiar with the evolving landscape of AI-driven search, Answer Engine Optimization (AEO), and changing buyer discovery behaviors. • Partners effectively across Marketing, Sales, Business Operations, and Product teams to implement scalable AI-enabled processes and experiences. • Maintains a mindset of experimentation, continuous learning, and responsible AI adoption within a fast-moving SaaS environment.

🏖️ Avantages

• Comprehensive benefits to support your health and future, including medical, dental, vision, paid family leave and a 401(k) with company match. • Time to recharge, with a flexible PTO policy plus a dedicated Global Cin7 Day to focus on your own wellbeing. • A culture of connection and inclusion, where diversity is celebrated and everyone supports each other’s success. • Opportunities to grow, with access to learning resources, professional development, and clear pathways for career progression. • A connected global team, with frequent company-sponsored events and activities that bring us closer together, no matter where we work.