Field Marketing Specialist

🕒 il y a 1 mois

🇺🇸 États-Unis – Télétravail

💵 $98 019 - $147 029 / an

⏰ Temps Plein

🟡 Intermédiaire

🟠 Senior

🎡 Marketing

🦅 Parrain de Visa H1B

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👻 Score fantôme 4%

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🗣️🇺🇸🇬🇧 Anglais requis

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Logo of Coloplast

Coloplast

10 000+ employés

🏭 Fabrication

🏥 Santé

Manufacturing • Healthcare • Medical Devices

Coloplast est l'une des entreprises de dispositifs médicaux les plus prospères au monde, dédiée à l'amélioration de la qualité de vie des personnes ayant des besoins de santé intimes. Fondée en 1957, l'entreprise s'inspire du désir d'une infirmière d'aider et de l'engagement d'un ingénieur à innover. Avec un fort accent sur la collaboration, l'inclusion et l'autonomisation personnelle, Coloplast crée des solutions qui améliorent la qualité de vie de millions de personnes à l'échelle mondiale. Sa mission reflète un profond engagement à s'occuper des individus, en facilitant leur vie quotidienne.

Description

• Support local awareness and adoption of Coloplast products through deployment and execution of Coloplast Marketing Programs • Drive patient awareness, education, and movement through the patient journey within strategic accounts • Work with strategic accounts and ancillary staff to adopt and implement Coloplast Programs • Understand predetermined target account lists with Therapy Development Specialists • Oversee adoption, implementation, site activation, and ongoing follow-up for selected marketing programs • Train target account and ancillary support staff on program roles, logistics, call patterns, incoming call support, call transfers, surgery scheduling support, insurance verification, and other offerings • Track and report standardized program metrics to Marketing • Develop and maintain relationships with healthcare professionals and key practice or office staff • Serve as a Marketing ambassador within the assigned area or region • Support local product launches, trade shows, and other healthcare professional engagement events • Assist with creation of marketing materials for program launches • Test new program materials and provide feedback to the Marketing team • Gather and report customer intelligence to Marketing and Sales teams • Apply analytics and strategy to accounts using marketing data and metrics • Travel to meet with and train healthcare professionals and customer representatives • Comply with applicable laws, regulations, the AdvaMed Code of Ethics, and company policies

🎯 Exigences

• BA or BS degree • 3+ years of medical technology experience with proven success • Entry-level field marketing skills • Reporting, strategic planning, and project management skills at account, regional, and national levels • Strong business acumen and analytical skills • Knowledge of current and emerging healthcare industry trends, technologies, competitors, and markets • Proactive, high-performance, and results-oriented approach • Alignment with Coloplast's Mission, Values, Vision, and Leadership Principles • Willingness and ability to travel 40–50%

🏖️ Avantages

• Comprehensive medical, dental, and vision insurance plans • Company-sponsored wellness programs • Mental health resources • Paid leave of absence for qualifying events • Generous paid parental leave for birthing and non-birthing parents • Competitive 401(k) plan with company match that vests immediately • Financial planning services • Corporate discount programs • Generous paid time off • Flexible work hours • Flexible work arrangement options may be available • Continuous learning and career advancement through training programs, mentorship, and tuition reimbursement • Recognition programs, including peer recognition, bonuses, awards, and special events • Team-building activities • Volunteer opportunities • Company-sponsored events

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